SmarterDividends

GOOG vs SFTBF: Which Is the Better Dividend Stock?

As of September 2026, GOOG (Alphabet Inc.) screens as the stronger dividend stock, winning 6 of 7 head-to-head metrics. GOOG offers the higher yield at 0.26%, GOOG has the higher dividend-safety score, and GOOG trades at the larger discount to fair value (+39%).

MetricGOOGSFTBF
Forward yield0.26%0.17%
Annual dividend$0.88$0.07
Payout ratio4%1%
Years of growth1 yr0 yr
5-yr dividend growth—-6.6%
5-yr total return130%-26%
Dividend safety score76 (B)55 (C)
Fair value estimate$472.79$42.78
Upside to fair value+39%+7%
Frequencyquarterlysemiannual
Market cap$4.2T$228.0B
P/E ratio17.17.3

Higher yield

GOOG

0.26%

Safer dividend

GOOG

Grade B

Faster growth

SFTBF

-6.6%

Better value

GOOG

+39% upside

GOOG vs SFTBF — FAQ

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