SmarterDividends

ETHB vs GOOG: Which Is the Better Dividend Stock?

As of September 2026, GOOG (Alphabet Inc.) screens as the stronger dividend stock, winning 2 of 3 head-to-head metrics. ETHB offers the higher yield at 0.32%, GOOG has the higher dividend-safety score.

MetricETHBGOOG
Forward yield0.32%0.26%
Annual dividend$0.12$0.88
Payout ratio4%
Years of growth0 yr1 yr
5-yr dividend growth
5-yr total return132%
Dividend safety score76 (B)
Fair value estimate$473.04
Upside to fair value+37%
Frequencymonthlyquarterly
Market cap$4.3T
P/E ratio17.6

Higher yield

ETHB

0.32%

Safer dividend

GOOG

Grade B

Faster growth

ETHB

ETHB vs GOOG — FAQ

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