GOOG vs HDLB: Which Is the Better Dividend Stock?
As of September 2026, HDLB (ETRACS Monthly Pay 2xLeveraged US High Dividend Low Volatility ETN) screens as the stronger dividend stock, winning 3 of 5 head-to-head metrics. HDLB offers the higher yield at 11.21%, GOOG has the higher dividend-safety score, and HDLB trades at the larger discount to fair value (+114%).
| Metric | GOOG | HDLB |
|---|---|---|
| Forward yield | 0.27% | 11.21% |
| Annual dividend | $0.88 | $1.88 |
| Payout ratio | 4% | — |
| Years of growth | 1 yr | 1 yr |
| 5-yr dividend growth | — | 5.1% |
| 5-yr total return | 152% | 20% |
| Dividend safety score | 76 (B) | 58 (C) |
| Fair value estimate | $469.48 | $37.46 |
| Upside to fair value | +40% | +114% |
| Frequency | quarterly | monthly |
| Market cap | $4.0T | — |
| P/E ratio | 16.5 | — |
Higher yield
HDLB
11.21%
Safer dividend
GOOG
Grade B
Faster growth
HDLB
5.1%
Better value
HDLB
+114% upside
GOOG vs HDLB — FAQ
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