BABA vs HAS: Which Is the Better Dividend Stock?
As of September 2026, HAS (Hasbro, Inc.) screens as the stronger dividend stock, winning 5 of 7 head-to-head metrics. HAS offers the higher yield at 3.24%, HAS has the higher dividend-safety score, and HAS trades at the larger discount to fair value (+43%).
| Metric | BABA | HAS |
|---|---|---|
| Forward yield | 0.95% | 3.24% |
| Annual dividend | $1.05 | $2.80 |
| Payout ratio | 24% | 50% |
| Years of growth | 2 yr | 0 yr |
| 5-yr dividend growth | — | 0.6% |
| 5-yr total return | -31% | -9% |
| Dividend safety score | 58 (C) | 87 (A) |
| Fair value estimate | $90.75 | $125.04 |
| Upside to fair value | -20% | +43% |
| Frequency | annual | quarterly |
| Market cap | $274.8B | $12.2B |
| P/E ratio | 25.0 | 15.6 |
Higher yield
HAS
3.24%
Safer dividend
HAS
Grade A
Faster growth
HAS
0.6%
Better value
HAS
+43% upside
BABA vs HAS — FAQ
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