COST vs TPB: Which Is the Better Dividend Stock?
As of Oct 18, 2026, COST (Costco Wholesale Corporation) screens as the stronger dividend stock, winning 6 of 8 head-to-head metrics. COST offers the higher yield at 0.59%, COST has the higher dividend-safety score, and TPB looks like the better value (its fair-value estimate is 10% above its share price).
Key facts: COST vs TPB
Data as of · Source: SmarterDividends data
- As of Oct 18, 2026, Costco Wholesale Corporation (COST) has the higher forward dividend yield at 0.59%, versus 0.51% for Turning Point Brands, Inc. (TPB).
- As of Oct 18, 2026, SmarterDividends grades COST's dividend safety A (97/100) and TPB's A (83/100).
- By SmarterDividends' count as of Oct 18, 2026, COST has raised its dividend for 21 consecutive years and TPB for 8.
- As of Oct 18, 2026, COST pays out 27% of its earnings as dividends and TPB pays out 13%.
- As of Oct 18, 2026, COST's fair-value estimate is 51% below its share price and TPB's fair-value estimate is 10% above its share price, so TPB looks like the better value of the two on SmarterDividends' blended model.
Cite this page
SmarterDividends, "COST vs TPB: Dividend Yield, Safety & Value Compared," updated Oct 18, 2026, https://smarterdividends.com/compare/cost-vs-tpb
| Metric | COST | TPB |
|---|---|---|
| Forward yield | 0.59% | 0.51% |
| Annual dividend | $5.88 | $0.32 |
| Payout ratio | 27% | 13% |
| Years of growth | 21 yr | 8 yr |
| 5-yr dividend growth | 13.0% | 8.4% |
| 5-yr total return | 83% | 65% |
| Dividend safety score | 97 (A) | 83 (A) |
| Fair value estimate | $487.61 | $68.61 |
| Upside to fair value | -51% | +10% |
| Frequency | quarterly | quarterly |
| Market cap | $438.3B | $1.2B |
| P/E ratio | 47.6 | 27.0 |
Higher yield
COST
0.59%
Safer dividend
COST
Grade A
Faster growth
COST
13.0%
Better value
TPB
+10% upside
COST vs TPB — FAQ
Is COST or TPB a better dividend stock?
On the data, COST wins more head-to-head categories (6 vs 2). COST offers the higher yield (0.59%), while COST has the stronger dividend-safety score. The right pick depends on whether you prioritise income, safety or value.
Which has a higher dividend yield, COST or TPB?
COST has the higher forward dividend yield at 0.59%, versus 0.51% for TPB.
Is COST or TPB safer?
COST has the higher dividend-safety score (97/100 vs 83/100), reflecting stronger payout coverage and dividend-growth history.
Is COST or TPB better value right now?
As of Oct 18, 2026, TPB looks like the better value: its fair-value estimate is 10% above its share price (fairly valued). For COST, its fair-value estimate is 51% below its share price.
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See more dividend stock comparisons · data refreshes daily · for informational purposes only, not investment advice.


