SmarterDividends

COST vs TPB: Which Is the Better Dividend Stock?

As of Oct 18, 2026, COST (Costco Wholesale Corporation) screens as the stronger dividend stock, winning 6 of 8 head-to-head metrics. COST offers the higher yield at 0.59%, COST has the higher dividend-safety score, and TPB looks like the better value (its fair-value estimate is 10% above its share price).

Key facts: COST vs TPB

Data as of · Source: SmarterDividends data

  • As of Oct 18, 2026, Costco Wholesale Corporation (COST) has the higher forward dividend yield at 0.59%, versus 0.51% for Turning Point Brands, Inc. (TPB).
  • As of Oct 18, 2026, SmarterDividends grades COST's dividend safety A (97/100) and TPB's A (83/100).
  • By SmarterDividends' count as of Oct 18, 2026, COST has raised its dividend for 21 consecutive years and TPB for 8.
  • As of Oct 18, 2026, COST pays out 27% of its earnings as dividends and TPB pays out 13%.
  • As of Oct 18, 2026, COST's fair-value estimate is 51% below its share price and TPB's fair-value estimate is 10% above its share price, so TPB looks like the better value of the two on SmarterDividends' blended model.
Cite this page

SmarterDividends, "COST vs TPB: Dividend Yield, Safety & Value Compared," updated Oct 18, 2026, https://smarterdividends.com/compare/cost-vs-tpb

MetricCOSTTPB
Forward yield0.59%0.51%
Annual dividend$5.88$0.32
Payout ratio27%13%
Years of growth21 yr8 yr
5-yr dividend growth13.0%8.4%
5-yr total return83%65%
Dividend safety score97 (A)83 (A)
Fair value estimate$487.61$68.61
Upside to fair value-51%+10%
Frequencyquarterlyquarterly
Market cap$438.3B$1.2B
P/E ratio47.627.0

Higher yield

COST

0.59%

Safer dividend

COST

Grade A

Faster growth

COST

13.0%

Better value

TPB

+10% upside

COST vs TPB — FAQ

Is COST or TPB a better dividend stock?

On the data, COST wins more head-to-head categories (6 vs 2). COST offers the higher yield (0.59%), while COST has the stronger dividend-safety score. The right pick depends on whether you prioritise income, safety or value.

Which has a higher dividend yield, COST or TPB?

COST has the higher forward dividend yield at 0.59%, versus 0.51% for TPB.

Is COST or TPB safer?

COST has the higher dividend-safety score (97/100 vs 83/100), reflecting stronger payout coverage and dividend-growth history.

Is COST or TPB better value right now?

As of Oct 18, 2026, TPB looks like the better value: its fair-value estimate is 10% above its share price (fairly valued). For COST, its fair-value estimate is 51% below its share price.

See more dividend stock comparisons · data refreshes daily · for informational purposes only, not investment advice.