DEO vs PG: Which Is the Better Dividend Stock?
As of Nov 5, 2026, PG (The Procter & Gamble Company) screens as the stronger dividend stock, winning 7 of 8 head-to-head metrics. PG offers the higher yield at 2.60%, PG has the higher dividend-safety score, and DEO looks like the better value (its fair-value estimate is 19% below its share price).
Key facts: DEO vs PG
Data as of · Source: SmarterDividends data
- As of Nov 5, 2026, The Procter & Gamble Company (PG) has the higher forward dividend yield at 2.60%, versus 2.05% for Diageo plc (DEO).
- As of Nov 5, 2026, SmarterDividends grades DEO's dividend safety C (53/100) and PG's A (92/100).
- By SmarterDividends' count as of Nov 5, 2026, DEO has raised its dividend for 0 consecutive years and PG for 42.
- As of Nov 5, 2026, DEO pays out 107% of its earnings as dividends and PG pays out 65%.
- As of Nov 5, 2026, DEO's fair-value estimate is 19% below its share price and PG's fair-value estimate is 26% below its share price, so DEO looks like the better value of the two on SmarterDividends' blended model.
Cite this page
SmarterDividends, "DEO vs PG: Dividend Yield, Safety & Value Compared," updated Nov 5, 2026, https://smarterdividends.com/compare/deo-vs-pg
| Metric | DEO | PG |
|---|---|---|
| Forward yield | 2.05% | 2.60% |
| Annual dividend | $2.00 | $4.35 |
| Payout ratio | 107% | 65% |
| Years of growth | 0 yr | 42 yr |
| 5-yr dividend growth | 2.6% | 6.0% |
| 5-yr total return | -54% | 12% |
| Dividend safety score | 53 (C) | 92 (A) |
| Fair value estimate | $80.99 | $124.28 |
| Upside to fair value | -19% | -26% |
| Frequency | semiannual | quarterly |
| Market cap | $55.9B | $388.6B |
| P/E ratio | 32.2 | 25.3 |
Higher yield
PG
2.60%
Safer dividend
PG
Grade A
Faster growth
PG
6.0%
Better value
DEO
-19% upside
DEO vs PG — FAQ
Is DEO or PG a better dividend stock?
On the data, PG wins more head-to-head categories (7 vs 1). PG offers the higher yield (2.60%), while PG has the stronger dividend-safety score. The right pick depends on whether you prioritise income, safety or value.
Which has a higher dividend yield, DEO or PG?
PG has the higher forward dividend yield at 2.60%, versus 2.05% for DEO.
Is DEO or PG safer?
PG has the higher dividend-safety score (92/100 vs 53/100), reflecting stronger payout coverage and dividend-growth history.
Is DEO or PG better value right now?
As of Nov 5, 2026, DEO looks like the better value: its fair-value estimate is 19% below its share price (overvalued). For PG, its fair-value estimate is 26% below its share price.
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See more dividend stock comparisons · data refreshes daily · for informational purposes only, not investment advice.