SmarterDividends

NUS vs PG: Which Is the Better Dividend Stock?

As of September 2026, PG (The Procter & Gamble Company) screens as the stronger dividend stock, winning 5 of 8 head-to-head metrics. NUS offers the higher yield at 4.92%, PG has the higher dividend-safety score, and NUS trades at the larger discount to fair value (+15%).

MetricNUSPG
Forward yield4.92%3.05%
Annual dividend$0.24$4.35
Payout ratio22%64%
Years of growth0 yr42 yr
5-yr dividend growth-30.7%6.0%
5-yr total return-88%4%
Dividend safety score63 (C)90 (A)
Fair value estimate$5.56$137.55
Upside to fair value+15%-6%
Frequencyquarterlyquarterly
Market cap$236.1M$337.4B
P/E ratio21.9

Higher yield

NUS

4.92%

Safer dividend

PG

Grade A

Faster growth

PG

6.0%

Better value

NUS

+15% upside

NUS vs PG — FAQ

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