SmarterDividends

NUS vs PG: Which Is the Better Dividend Stock?

As of July 2026, PG (The Procter & Gamble Company) screens as the stronger dividend stock, winning 5 of 8 head-to-head metrics. NUS offers the higher yield at 4.58%, PG has the higher dividend-safety score, and NUS trades at the larger discount to fair value (+6%).

MetricNUSPG
Forward yield4.58%2.90%
Annual dividend$0.24$4.35
Payout ratio22%62%
Years of growth0 yr42 yr
5-yr dividend growth-30.7%6.0%
5-yr total return-90%5%
Dividend safety score62 (C)90 (A)
Fair value estimate$5.55$140.41
Upside to fair value+6%-6%
Frequencyquarterlyquarterly
Market cap$258.8M$347.3B
P/E ratio4.821.9

Higher yield

NUS

4.58%

Safer dividend

PG

Grade A

Faster growth

PG

6.0%

Better value

NUS

+6% upside

NUS vs PG — FAQ

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