BABA vs CRI: Which Is the Better Dividend Stock?
As of Oct 18, 2026, CRI (Carter's, Inc.) screens as the stronger dividend stock, winning 4 of 7 head-to-head metrics. CRI offers the higher yield at 3.18%, CRI has the higher dividend-safety score, and CRI looks like the better value (its fair-value estimate is 77% above its share price).
Key facts: BABA vs CRI
Data as of · Source: SmarterDividends data
- As of Oct 18, 2026, Carter's, Inc. (CRI) has the higher forward dividend yield at 3.18%, versus 0.96% for Alibaba Group Holding Limited (BABA).
- As of Oct 18, 2026, SmarterDividends grades BABA's dividend safety C (58/100) and CRI's C (59/100).
- By SmarterDividends' count as of Oct 18, 2026, BABA has raised its dividend for 2 consecutive years and CRI for 0.
- As of Oct 18, 2026, BABA pays out 25% of its earnings as dividends and CRI pays out 19%.
- As of Oct 18, 2026, BABA's fair-value estimate is 1% below its share price and CRI's fair-value estimate is 77% above its share price, so CRI looks like the better value of the two on SmarterDividends' blended model.
Cite this page
SmarterDividends, "BABA vs CRI: Dividend Yield, Safety & Value Compared," updated Oct 18, 2026, https://smarterdividends.com/compare/baba-vs-cri
| Metric | BABA | CRI |
|---|---|---|
| Forward yield | 0.96% | 3.18% |
| Annual dividend | $1.05 | $1.00 |
| Payout ratio | 25% | 19% |
| Years of growth | 2 yr | 0 yr |
| 5-yr dividend growth | — | -16.1% |
| 5-yr total return | -14% | -69% |
| Dividend safety score | 58 (C) | 59 (C) |
| Fair value estimate | $107.90 | $55.60 |
| Upside to fair value | -1% | +77% |
| Frequency | annual | quarterly |
| Market cap | $271.4B | $1.2B |
| P/E ratio | 26.4 | 5.9 |
Higher yield
CRI
3.18%
Safer dividend
CRI
Grade C
Faster growth
CRI
-16.1%
Better value
CRI
+77% upside
BABA vs CRI — FAQ
Is BABA or CRI a better dividend stock?
On the data, CRI wins more head-to-head categories (4 vs 3). CRI offers the higher yield (3.18%), while CRI has the stronger dividend-safety score. The right pick depends on whether you prioritise income, safety or value.
Which has a higher dividend yield, BABA or CRI?
CRI has the higher forward dividend yield at 3.18%, versus 0.96% for BABA.
Is BABA or CRI safer?
CRI has the higher dividend-safety score (59/100 vs 58/100), reflecting stronger payout coverage and dividend-growth history.
Is BABA or CRI better value right now?
As of Oct 18, 2026, CRI looks like the better value: its fair-value estimate is 77% above its share price (undervalued). For BABA, its fair-value estimate is 1% below its share price.
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See more dividend stock comparisons · data refreshes daily · for informational purposes only, not investment advice.