SmarterDividends

BABA vs JOUT: Which Is the Better Dividend Stock?

As of Oct 18, 2026, JOUT (Johnson Outdoors Inc.) screens as the stronger dividend stock, winning 4 of 7 head-to-head metrics. JOUT offers the higher yield at 3.04%, JOUT has the higher dividend-safety score, and JOUT looks like the better value (its fair-value estimate is 46% above its share price).

Key facts: BABA vs JOUT

Data as of · Source: SmarterDividends data

  • As of Oct 18, 2026, Johnson Outdoors Inc. (JOUT) has the higher forward dividend yield at 3.04%, versus 0.96% for Alibaba Group Holding Limited (BABA).
  • As of Oct 18, 2026, SmarterDividends grades BABA's dividend safety C (58/100) and JOUT's A (84/100).
  • By SmarterDividends' count as of Oct 18, 2026, BABA has raised its dividend for 2 consecutive years and JOUT for 0.
  • As of Oct 18, 2026, BABA pays out 25% of its earnings as dividends and JOUT pays out 278%.
  • As of Oct 18, 2026, BABA's fair-value estimate is 1% below its share price and JOUT's fair-value estimate is 46% above its share price, so JOUT looks like the better value of the two on SmarterDividends' blended model.
Cite this page

SmarterDividends, "BABA vs JOUT: Dividend Yield, Safety & Value Compared," updated Oct 18, 2026, https://smarterdividends.com/compare/baba-vs-jout

MetricBABAJOUT
Forward yield0.96%3.04%
Annual dividend$1.05$1.32
Payout ratio25%278%
Years of growth2 yr0 yr
5-yr dividend growth—12.9%
5-yr total return-14%-58%
Dividend safety score58 (C)84 (A)
Fair value estimate$107.90$63.24
Upside to fair value-1%+46%
Frequencyannualquarterly
Market cap$271.4B$455.2M
P/E ratio26.4—

Higher yield

JOUT

3.04%

Safer dividend

JOUT

Grade A

Faster growth

JOUT

12.9%

Better value

JOUT

+46% upside

BABA vs JOUT — FAQ

Is BABA or JOUT a better dividend stock?

On the data, JOUT wins more head-to-head categories (4 vs 3). JOUT offers the higher yield (3.04%), while JOUT has the stronger dividend-safety score. The right pick depends on whether you prioritise income, safety or value.

Which has a higher dividend yield, BABA or JOUT?

JOUT has the higher forward dividend yield at 3.04%, versus 0.96% for BABA.

Is BABA or JOUT safer?

JOUT has the higher dividend-safety score (84/100 vs 58/100), reflecting stronger payout coverage and dividend-growth history.

Is BABA or JOUT better value right now?

As of Oct 18, 2026, JOUT looks like the better value: its fair-value estimate is 46% above its share price (undervalued). For BABA, its fair-value estimate is 1% below its share price.

See more dividend stock comparisons · data refreshes daily · for informational purposes only, not investment advice.