GOOGL vs PRH: Which Is the Better Dividend Stock?
As of Oct 18, 2026, PRH (Prudential Financial, Inc. JR SUB NT 53) screens as the stronger dividend stock, winning 3 of 5 head-to-head metrics. PRH offers the higher yield at 7.27%, GOOGL has the higher dividend-safety score, and PRH looks like the better value (its fair-value estimate is 46% above its share price).
Key facts: GOOGL vs PRH
Data as of · Source: SmarterDividends data
- As of Oct 18, 2026, Prudential Financial, Inc. JR SUB NT 53 (PRH) has the higher forward dividend yield at 7.27%, versus 0.26% for Alphabet Inc. (GOOGL).
- As of Oct 18, 2026, SmarterDividends grades GOOGL's dividend safety B (76/100) and PRH's C (63/100).
- As of Oct 18, 2026, GOOGL's fair-value estimate is 9% above its share price and PRH's fair-value estimate is 46% above its share price, so PRH looks like the better value of the two on SmarterDividends' blended model.
Cite this page
SmarterDividends, "GOOGL vs PRH: Dividend Yield, Safety & Value Compared," updated Oct 18, 2026, https://smarterdividends.com/compare/googl-vs-prh
| Metric | GOOGL | PRH |
|---|---|---|
| Forward yield | 0.26% | 7.27% |
| Annual dividend | $0.88 | $1.49 |
| Payout ratio | 4% | — |
| Years of growth | 1 yr | 0 yr |
| 5-yr dividend growth | — | — |
| 5-yr total return | 140% | — |
| Dividend safety score | 76 (B) | 63 (C) |
| Fair value estimate | $371.32 | $29.88 |
| Upside to fair value | +9% | +46% |
| Frequency | quarterly | quarterly |
| Market cap | $4.2T | — |
| P/E ratio | 17.1 | — |
Higher yield
PRH
7.27%
Safer dividend
GOOGL
Grade B
Faster growth
GOOGL
—
Better value
PRH
+46% upside
GOOGL vs PRH — FAQ
Is GOOGL or PRH a better dividend stock?
On the data, PRH wins more head-to-head categories (3 vs 2). PRH offers the higher yield (7.27%), while GOOGL has the stronger dividend-safety score. The right pick depends on whether you prioritise income, safety or value.
Which has a higher dividend yield, GOOGL or PRH?
PRH has the higher forward dividend yield at 7.27%, versus 0.26% for GOOGL.
Is GOOGL or PRH safer?
GOOGL has the higher dividend-safety score (76/100 vs 63/100), reflecting stronger payout coverage and dividend-growth history.
Is GOOGL or PRH better value right now?
As of Oct 18, 2026, PRH looks like the better value: its fair-value estimate is 46% above its share price (undervalued). For GOOGL, its fair-value estimate is 9% above its share price.
Related comparisons
See more dividend stock comparisons · data refreshes daily · for informational purposes only, not investment advice.