SmarterDividends

GOOG vs MGR: Which Is the Better Dividend Stock?

As of Oct 18, 2026, MGR (Affiliated Managers Group, Inc.) screens as the stronger dividend stock, winning 3 of 5 head-to-head metrics. MGR offers the higher yield at 7.92%, GOOG has the higher dividend-safety score, and MGR looks like the better value (its fair-value estimate is 81% above its share price).

Key facts: GOOG vs MGR

Data as of · Source: SmarterDividends data

  • As of Oct 18, 2026, Affiliated Managers Group, Inc. (MGR) has the higher forward dividend yield at 7.92%, versus 0.26% for Alphabet Inc. (GOOG).
  • As of Oct 18, 2026, SmarterDividends grades GOOG's dividend safety B (76/100) and MGR's B (76/100).
  • As of Oct 18, 2026, GOOG's fair-value estimate is 14% above its share price and MGR's fair-value estimate is 81% above its share price, so MGR looks like the better value of the two on SmarterDividends' blended model.
Cite this page

SmarterDividends, "GOOG vs MGR: Dividend Yield, Safety & Value Compared," updated Oct 18, 2026, https://smarterdividends.com/compare/goog-vs-mgr

MetricGOOGMGR
Forward yield0.26%7.92%
Annual dividend$0.88$1.47
Payout ratio4%—
Years of growth1 yr0 yr
5-yr dividend growth—0.0%
5-yr total return137%-30%
Dividend safety score76 (B)76 (B)
Fair value estimate$382.73$33.62
Upside to fair value+14%+81%
Frequencyquarterlyquarterly
Market cap$4.1T—
P/E ratio16.9—

Higher yield

MGR

7.92%

Safer dividend

GOOG

Grade B

Faster growth

MGR

0.0%

Better value

MGR

+81% upside

GOOG vs MGR — FAQ

Is GOOG or MGR a better dividend stock?

On the data, MGR wins more head-to-head categories (3 vs 2). MGR offers the higher yield (7.92%), while GOOG has the stronger dividend-safety score. The right pick depends on whether you prioritise income, safety or value.

Which has a higher dividend yield, GOOG or MGR?

MGR has the higher forward dividend yield at 7.92%, versus 0.26% for GOOG.

Is GOOG or MGR safer?

GOOG has the higher dividend-safety score (76/100 vs 76/100), reflecting stronger payout coverage and dividend-growth history.

Is GOOG or MGR better value right now?

As of Oct 18, 2026, MGR looks like the better value: its fair-value estimate is 81% above its share price (undervalued). For GOOG, its fair-value estimate is 14% above its share price.

See more dividend stock comparisons · data refreshes daily · for informational purposes only, not investment advice.