GOOG vs MGRD: Which Is the Better Dividend Stock?
As of Oct 18, 2026, GOOG and MGRD are closely matched. MGRD offers the higher yield at 7.67%, GOOG has the higher dividend-safety score, and MGRD looks like the better value (its fair-value estimate is 76% above its share price).
Key facts: GOOG vs MGRD
Data as of · Source: SmarterDividends data
- As of Oct 18, 2026, Affiliated Managers Group, Inc. (MGRD) has the higher forward dividend yield at 7.67%, versus 0.26% for Alphabet Inc. (GOOG).
- As of Oct 18, 2026, SmarterDividends grades GOOG's dividend safety B (76/100) and MGRD's B (69/100).
- As of Oct 18, 2026, GOOG's fair-value estimate is 14% above its share price and MGRD's fair-value estimate is 76% above its share price, so MGRD looks like the better value of the two on SmarterDividends' blended model.
Cite this page
SmarterDividends, "GOOG vs MGRD: Dividend Yield, Safety & Value Compared," updated Oct 18, 2026, https://smarterdividends.com/compare/goog-vs-mgrd
| Metric | GOOG | MGRD |
|---|---|---|
| Forward yield | 0.26% | 7.67% |
| Annual dividend | $0.88 | $1.05 |
| Payout ratio | 4% | — |
| Years of growth | 1 yr | 0 yr |
| 5-yr dividend growth | — | — |
| 5-yr total return | 137% | -43% |
| Dividend safety score | 76 (B) | 69 (B) |
| Fair value estimate | $382.73 | $24.10 |
| Upside to fair value | +14% | +76% |
| Frequency | quarterly | quarterly |
| Market cap | $4.1T | — |
| P/E ratio | 16.9 | — |
Higher yield
MGRD
7.67%
Safer dividend
GOOG
Grade B
Faster growth
GOOG
—
Better value
MGRD
+76% upside
GOOG vs MGRD — FAQ
Is GOOG or MGRD a better dividend stock?
GOOG and MGRD are closely matched. MGRD has the higher yield; GOOG scores better on safety.
Which has a higher dividend yield, GOOG or MGRD?
MGRD has the higher forward dividend yield at 7.67%, versus 0.26% for GOOG.
Is GOOG or MGRD safer?
GOOG has the higher dividend-safety score (76/100 vs 69/100), reflecting stronger payout coverage and dividend-growth history.
Is GOOG or MGRD better value right now?
As of Oct 18, 2026, MGRD looks like the better value: its fair-value estimate is 76% above its share price (undervalued). For GOOG, its fair-value estimate is 14% above its share price.
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See more dividend stock comparisons · data refreshes daily · for informational purposes only, not investment advice.


