LFVN vs PG: Which Is the Better Dividend Stock?
As of Oct 18, 2026, PG (The Procter & Gamble Company) screens as the stronger dividend stock, winning 4 of 7 head-to-head metrics. LFVN offers the higher yield at 3.33%, PG has the higher dividend-safety score, and LFVN looks like the better value (its fair-value estimate is 19% above its share price).
Key facts: LFVN vs PG
Data as of · Source: SmarterDividends data
- As of Oct 18, 2026, LifeVantage Corporation (LFVN) has the higher forward dividend yield at 3.33%, versus 2.73% for The Procter & Gamble Company (PG).
- As of Oct 18, 2026, SmarterDividends grades LFVN's dividend safety B (78/100) and PG's A (92/100).
- By SmarterDividends' count as of Oct 18, 2026, LFVN has raised its dividend for 3 consecutive years and PG for 42.
- As of Oct 18, 2026, LFVN pays out 46% of its earnings as dividends and PG pays out 64%.
- As of Oct 18, 2026, LFVN's fair-value estimate is 19% above its share price and PG's fair-value estimate is 25% below its share price, so LFVN looks like the better value of the two on SmarterDividends' blended model.
Cite this page
SmarterDividends, "LFVN vs PG: Dividend Yield, Safety & Value Compared," updated Oct 18, 2026, https://smarterdividends.com/compare/lfvn-vs-pg
| Metric | LFVN | PG |
|---|---|---|
| Forward yield | 3.33% | 2.73% |
| Annual dividend | $0.20 | $4.35 |
| Payout ratio | 46% | 64% |
| Years of growth | 3 yr | 42 yr |
| 5-yr dividend growth | — | 6.0% |
| 5-yr total return | -7% | 10% |
| Dividend safety score | 78 (B) | 92 (A) |
| Fair value estimate | $7.13 | $120.24 |
| Upside to fair value | +19% | -25% |
| Frequency | quarterly | quarterly |
| Market cap | $75.5M | $370.4B |
| P/E ratio | 15.0 | 24.1 |
Higher yield
LFVN
3.33%
Safer dividend
PG
Grade A
Faster growth
PG
6.0%
Better value
LFVN
+19% upside
LFVN vs PG — FAQ
Is LFVN or PG a better dividend stock?
On the data, PG wins more head-to-head categories (4 vs 3). LFVN offers the higher yield (3.33%), while PG has the stronger dividend-safety score. The right pick depends on whether you prioritise income, safety or value.
Which has a higher dividend yield, LFVN or PG?
LFVN has the higher forward dividend yield at 3.33%, versus 2.73% for PG.
Is LFVN or PG safer?
PG has the higher dividend-safety score (92/100 vs 78/100), reflecting stronger payout coverage and dividend-growth history.
Is LFVN or PG better value right now?
As of Oct 18, 2026, LFVN looks like the better value: its fair-value estimate is 19% above its share price (undervalued). For PG, its fair-value estimate is 25% below its share price.
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See more dividend stock comparisons · data refreshes daily · for informational purposes only, not investment advice.


