SmarterDividends

BABA vs HOG: Which Is the Better Dividend Stock?

As of Oct 18, 2026, HOG (Harley-Davidson, Inc.) screens as the stronger dividend stock, winning 4 of 7 head-to-head metrics. HOG offers the higher yield at 2.80%, HOG has the higher dividend-safety score, and HOG looks like the better value (its fair-value estimate is 46% above its share price).

Key facts: BABA vs HOG

Data as of · Source: SmarterDividends data

  • As of Oct 18, 2026, Harley-Davidson, Inc. (HOG) has the higher forward dividend yield at 2.80%, versus 0.96% for Alibaba Group Holding Limited (BABA).
  • As of Oct 18, 2026, SmarterDividends grades BABA's dividend safety C (58/100) and HOG's B (66/100).
  • By SmarterDividends' count as of Oct 18, 2026, BABA has raised its dividend for 2 consecutive years and HOG for 5.
  • As of Oct 18, 2026, BABA pays out 25% of its earnings as dividends and HOG pays out 40%.
  • As of Oct 18, 2026, BABA's fair-value estimate is 1% below its share price and HOG's fair-value estimate is 46% above its share price, so HOG looks like the better value of the two on SmarterDividends' blended model.
Cite this page

SmarterDividends, "BABA vs HOG: Dividend Yield, Safety & Value Compared," updated Oct 18, 2026, https://smarterdividends.com/compare/baba-vs-hog

MetricBABAHOG
Forward yield0.96%2.80%
Annual dividend$1.05$0.75
Payout ratio25%40%
Years of growth2 yr5 yr
5-yr dividend growth—55.2%
5-yr total return-14%-27%
Dividend safety score58 (C)66 (B)
Fair value estimate$107.90$38.98
Upside to fair value-1%+46%
Frequencyannualquarterly
Market cap$271.4B$2.8B
P/E ratio26.414.7

Higher yield

HOG

2.80%

Safer dividend

HOG

Grade B

Faster growth

HOG

55.2%

Better value

HOG

+46% upside

BABA vs HOG — FAQ

Is BABA or HOG a better dividend stock?

On the data, HOG wins more head-to-head categories (4 vs 3). HOG offers the higher yield (2.80%), while HOG has the stronger dividend-safety score. The right pick depends on whether you prioritise income, safety or value.

Which has a higher dividend yield, BABA or HOG?

HOG has the higher forward dividend yield at 2.80%, versus 0.96% for BABA.

Is BABA or HOG safer?

HOG has the higher dividend-safety score (66/100 vs 58/100), reflecting stronger payout coverage and dividend-growth history.

Is BABA or HOG better value right now?

As of Oct 18, 2026, HOG looks like the better value: its fair-value estimate is 46% above its share price (undervalued). For BABA, its fair-value estimate is 1% below its share price.

See more dividend stock comparisons · data refreshes daily · for informational purposes only, not investment advice.