BABAF vs HOG: Which Is the Better Dividend Stock?
As of Oct 18, 2026, HOG (Harley-Davidson, Inc.) screens as the stronger dividend stock, winning 4 of 7 head-to-head metrics. HOG offers the higher yield at 2.80%, BABAF has the higher dividend-safety score, and HOG looks like the better value (its fair-value estimate is 46% above its share price).
Key facts: BABAF vs HOG
Data as of · Source: SmarterDividends data
- As of Oct 18, 2026, Harley-Davidson, Inc. (HOG) has the higher forward dividend yield at 2.80%, versus 0.95% for Alibaba Group Holding Limited (BABAF).
- As of Oct 18, 2026, SmarterDividends grades BABAF's dividend safety B (76/100) and HOG's B (66/100).
- By SmarterDividends' count as of Oct 18, 2026, BABAF has raised its dividend for 2 consecutive years and HOG for 5.
- As of Oct 18, 2026, BABAF pays out 25% of its earnings as dividends and HOG pays out 40%.
- As of Oct 18, 2026, BABAF's fair-value estimate is 1% below its share price and HOG's fair-value estimate is 46% above its share price, so HOG looks like the better value of the two on SmarterDividends' blended model.
Cite this page
SmarterDividends, "BABAF vs HOG: Dividend Yield, Safety & Value Compared," updated Oct 18, 2026, https://smarterdividends.com/compare/babaf-vs-hog
| Metric | BABAF | HOG |
|---|---|---|
| Forward yield | 0.95% | 2.80% |
| Annual dividend | $0.13 | $0.75 |
| Payout ratio | 25% | 40% |
| Years of growth | 2 yr | 5 yr |
| 5-yr dividend growth | — | 55.2% |
| 5-yr total return | -13% | -27% |
| Dividend safety score | 76 (B) | 66 (B) |
| Fair value estimate | $13.59 | $38.98 |
| Upside to fair value | -1% | +46% |
| Frequency | annual | quarterly |
| Market cap | $274.3B | $2.8B |
| P/E ratio | 26.5 | 14.7 |
Higher yield
HOG
2.80%
Safer dividend
BABAF
Grade B
Faster growth
HOG
55.2%
Better value
HOG
+46% upside
BABAF vs HOG — FAQ
Is BABAF or HOG a better dividend stock?
On the data, HOG wins more head-to-head categories (4 vs 3). HOG offers the higher yield (2.80%), while BABAF has the stronger dividend-safety score. The right pick depends on whether you prioritise income, safety or value.
Which has a higher dividend yield, BABAF or HOG?
HOG has the higher forward dividend yield at 2.80%, versus 0.95% for BABAF.
Is BABAF or HOG safer?
BABAF has the higher dividend-safety score (76/100 vs 66/100), reflecting stronger payout coverage and dividend-growth history.
Is BABAF or HOG better value right now?
As of Oct 18, 2026, HOG looks like the better value: its fair-value estimate is 46% above its share price (undervalued). For BABAF, its fair-value estimate is 1% below its share price.
Related comparisons
See more dividend stock comparisons · data refreshes daily · for informational purposes only, not investment advice.