BFH-PB vs HSBC: Which Is the Better Dividend Stock?
As of September 2026, BFH-PB (Bread Financial Holdings, Inc.) screens as the stronger dividend stock, winning 2 of 3 head-to-head metrics. BFH-PB offers the higher yield at 12.21%, HSBC has the higher dividend-safety score, and BFH-PB trades at the larger discount to fair value (+79%).
| Metric | BFH-PB | HSBC |
|---|---|---|
| Forward yield | 12.21% | 3.68% |
| Annual dividend | $3.03 | $3.75 |
| Payout ratio | — | 54% |
| Years of growth | 0 yr | 0 yr |
| 5-yr dividend growth | — | -13.8% |
| 5-yr total return | — | 239% |
| Dividend safety score | — | 72 (B) |
| Fair value estimate | $44.43 | $138.49 |
| Upside to fair value | +79% | +36% |
| Frequency | annual | quarterly |
| Market cap | — | $348.5B |
| P/E ratio | — | 14.5 |
Higher yield
BFH-PB
12.21%
Safer dividend
HSBC
Grade B
Faster growth
HSBC
-13.8%
Better value
BFH-PB
+79% upside
BFH-PB vs HSBC — FAQ
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