COST vs JBSS: Which Is the Better Dividend Stock?
As of Oct 18, 2026, COST (Costco Wholesale Corporation) screens as the stronger dividend stock, winning 5 of 8 head-to-head metrics. JBSS offers the higher yield at 1.42%, COST has the higher dividend-safety score, and JBSS looks like the better value (its fair-value estimate is 65% above its share price).
Key facts: COST vs JBSS
Data as of · Source: SmarterDividends data
- As of Oct 18, 2026, John B. Sanfilippo & Son, Inc. (JBSS) has the higher forward dividend yield at 1.42%, versus 0.59% for Costco Wholesale Corporation (COST).
- As of Oct 18, 2026, SmarterDividends grades COST's dividend safety A (97/100) and JBSS's C (60/100).
- By SmarterDividends' count as of Oct 18, 2026, COST has raised its dividend for 21 consecutive years and JBSS for 0.
- As of Oct 18, 2026, COST pays out 27% of its earnings as dividends and JBSS pays out 17%.
- As of Oct 18, 2026, COST's fair-value estimate is 51% below its share price and JBSS's fair-value estimate is 65% above its share price, so JBSS looks like the better value of the two on SmarterDividends' blended model.
Cite this page
SmarterDividends, "COST vs JBSS: Dividend Yield, Safety & Value Compared," updated Oct 18, 2026, https://smarterdividends.com/compare/cost-vs-jbss
| Metric | COST | JBSS |
|---|---|---|
| Forward yield | 0.59% | 1.42% |
| Annual dividend | $5.88 | $0.95 |
| Payout ratio | 27% | 17% |
| Years of growth | 21 yr | 0 yr |
| 5-yr dividend growth | 13.0% | -6.5% |
| 5-yr total return | 83% | -19% |
| Dividend safety score | 97 (A) | 60 (C) |
| Fair value estimate | $487.61 | $109.91 |
| Upside to fair value | -51% | +65% |
| Frequency | quarterly | quarterly |
| Market cap | $438.3B | $780.7M |
| P/E ratio | 47.6 | 12.7 |
Higher yield
JBSS
1.42%
Safer dividend
COST
Grade A
Faster growth
COST
13.0%
Better value
JBSS
+65% upside
COST vs JBSS — FAQ
Is COST or JBSS a better dividend stock?
On the data, COST wins more head-to-head categories (5 vs 3). JBSS offers the higher yield (1.42%), while COST has the stronger dividend-safety score. The right pick depends on whether you prioritise income, safety or value.
Which has a higher dividend yield, COST or JBSS?
JBSS has the higher forward dividend yield at 1.42%, versus 0.59% for COST.
Is COST or JBSS safer?
COST has the higher dividend-safety score (97/100 vs 60/100), reflecting stronger payout coverage and dividend-growth history.
Is COST or JBSS better value right now?
As of Oct 18, 2026, JBSS looks like the better value: its fair-value estimate is 65% above its share price (undervalued). For COST, its fair-value estimate is 51% below its share price.
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See more dividend stock comparisons · data refreshes daily · for informational purposes only, not investment advice.