SmarterDividends

GUG vs MA: Which Is the Better Dividend Stock?

As of September 2026, MA (Mastercard Incorporated) screens as the stronger dividend stock, winning 5 of 7 head-to-head metrics. GUG offers the higher yield at 10.21%, MA has the higher dividend-safety score, and GUG trades at the larger discount to fair value (+13%).

MetricGUGMA
Forward yield10.21%0.62%
Annual dividend$1.43$3.48
Payout ratio86%18%
Years of growth0 yr14 yr
5-yr dividend growth—13.7%
5-yr total return-27%68%
Dividend safety score72 (B)88 (A)
Fair value estimate$16.44$574.22
Upside to fair value+13%+2%
Frequencymonthlyquarterly
Market cap$455.0M$491.5B
P/E ratio8.430.9

Higher yield

GUG

10.21%

Safer dividend

MA

Grade A

Faster growth

MA

13.7%

Better value

GUG

+13% upside

GUG vs MA — FAQ

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