
Herc Holdings Inc.
HRIIndustrials · Rental & Leasing Services · Stock · quarterly payer
Forward Yield
2.30%
Annual Dividend
$2.80
Payout Ratio
183%
5-Yr Growth
—
Ex-Date
Sep 2, 2026
Frequency
Quarterly
Key facts about HRI's dividend
Data as of · Source: SmarterDividends data
- As of Oct 18, 2026, Herc Holdings Inc. (HRI) has a forward dividend yield of 2.30%, based on an annual dividend of $2.80 per share and a share price of $121.57.
- As of Oct 18, 2026, HRI's dividend safety grade from SmarterDividends is C (64 out of 100), which rates the dividend as borderline.
- By SmarterDividends' count, Herc Holdings Inc. (HRI) has raised its dividend for 4 consecutive years as of Oct 18, 2026.
- HRI has never cut its regular dividend in the payment history SmarterDividends has on record.
- HRI's most recent ex-dividend date was Sep 2, 2026, for a dividend of $0.70 per share.
- As of Oct 18, 2026, HRI pays out 183% of its trailing 12-month earnings as dividends (its payout ratio).
- As of Oct 18, 2026, HRI's 2.30% yield is 46% above its five-year average yield of 1.57%.
- As of Oct 18, 2026, SmarterDividends' blended fair-value estimate for HRI is $42.59 per share, 65% below the $121.57 share price, so HRI screens as overvalued.
- Herc Holdings Inc. (HRI) pays its dividend quarterly, 4 times a year.
- Herc Holdings Inc. (HRI) has raised its regular dividend 4 times and cut it 0 times across the 20 payments on record since 2021. Its most recent change was a 5.3% increase to $0.700 per share, going ex-dividend on Feb 18, 2025.
Cite this page
SmarterDividends, "HRI Dividend: Yield, Safety Grade & Next Ex-Date," updated Oct 18, 2026, https://smarterdividends.com/stocks/HRI
Summary
As of Oct 18, 2026, Herc Holdings Inc. (HRI) yields 2.30% ($2.80 a year per share), has a dividend safety grade of C (64/100) and has 4 consecutive years of dividend increases on record.
Is HRI a good dividend stock?
Yes, with caveatsHerc Holdings Inc. (HRI) pays a quarterly dividend yielding 2.30% ($2.80/yr), with 4 years of growth and a dividend-safety grade of C. It's a solid income payer, but check the caveats below before buying.
Advantages
- Never cut its dividend on record
Risks
- Elevated payout ratio (183%)
- Share price is down over the past 5 years
Key Data
- Dividend Yield
- 2.30%
- Payout Ratio
- 183%
- Annual Dividend
- $2.80
- 5-Yr Avg Growth
- —
- Ex-Dividend Date
- Sep 2, 2026
- Years of Growth
- 4
- Frequency
- quarterly
- Beta
- 2.05
- Market Cap
- $4.1B
- P/E Ratio
- 79.5
- 5-Yr Total Return
- -29%
- 52-Week Range
- $88.45 – $188.35
- Dividend Safety
- C · 64/100
- Ever Cut?
- No
HRI dividend raises and cuts
Herc Holdings Inc. (HRI) has raised its regular dividend 4 times and cut it 0 times across the 20 payments on record since 2021. Its most recent change was a 5.3% increase to $0.700 per share, going ex-dividend on Feb 18, 2025.
| Ex-date | Change | Old → new | Move |
|---|---|---|---|
| Feb 18, 2025 | Raise | $0.665 → $0.700 | +5.3% |
| Feb 20, 2024 | Raise | $0.633 → $0.665 | +5.1% |
| Feb 21, 2023 | Raise | $0.575 → $0.633 | +10.1% |
| Feb 22, 2022 | Raise | $0.500 → $0.575 | +15.0% |
Frequently Asked Questions
Is HRI a good dividend stock?
Yes, with caveats. Herc Holdings Inc. (HRI) pays a quarterly dividend yielding 2.30% ($2.80/yr), with 4 years of growth and a dividend-safety grade of C. It's a solid income payer, but check the caveats below before buying.
Is HRI undervalued?
Based on a blend of discounted cash flow, a dividend-discount model and an earnings-multiple estimate, HRI's fair value is about $42.59 versus a $121.57 share price — so it looks overvalued (-65% vs. fair value).
Is HRI's dividend safe?
HRI has a dividend-safety grade of C (64/100), based on its payout coverage, free-cash-flow, 4-year growth streak, a clean no-cut history, debt and yield-versus-history.
What is HRI's fair value?
Our blended fair-value estimate for HRI is about $42.59 per share, about 65% below the current $121.57 price — combining a discounted cash flow, a dividend-discount model and an earnings multiple.
Is HRI a buy, hold, or sell?
We don't issue formal ratings, but on the data HRI screens as "yes, with caveats" and overvalued. Herc Holdings Inc. (HRI) pays a quarterly dividend yielding 2.30% ($2.80/yr), with 4 years of growth and a dividend-safety grade of C. It's a solid income payer, but check the caveats below before buying. This is research for your own analysis, not investment advice.
Will HRI cut its dividend?
HRI earns a dividend-safety grade of C (64/100), with no dividend cut on record. A higher score means lower cut risk based on payout coverage, cash flow and history — but no score guarantees a dividend.
Does HRI pay a dividend?
Yes. Herc Holdings Inc. pays a quarterly dividend of about $2.80 per share annually, a forward yield of roughly 2.30%.
What is HRI's dividend yield?
As of Oct 18, 2026, HRI's forward dividend yield is 2.30%, based on a $2.80 annual dividend and a $121.57 share price.
What is HRI's dividend per share?
As of Oct 18, 2026, HRI pays $2.80 per share per year, distributed on a quarterly basis.
What is HRI's dividend payout ratio?
As of Oct 18, 2026, HRI's payout ratio is 183% of trailing 12-month earnings — an elevated level worth watching, as it leaves less cushion if earnings dip.
How many years has HRI grown its dividend?
As of Oct 18, 2026, HRI has increased its dividend for 4 consecutive years.
When is the next HRI ex-dividend date?
As of Oct 18, 2026, HRI's next ex-dividend date hasn't been announced. The most recent was Sep 2, 2026, for $0.70 per share.
HRI Price — Last 12 Months
Daily close
Price Return
1 Year
-9%
3 Years
-2%
5 Years
-29%
52-Week Range
$88.45 – $188.35
Price change over each period (excludes dividends). Past performance doesn't guarantee future results.
What is HRI worth?
Overvaluedlow confidenceOur blended fair-value estimate for Herc Holdings Inc. is $42.59 per share, versus a market price of $121.57. That implies 65% of downside.
Fair Value
$42.59
Current Price
$121.57
Downside
-65%
Margin of Safety
-185%
How we get there
Dividend discount
Discounts the future dividend stream back to today.
Earnings multiple (Graham)
Graham's earnings-multiple formula, anchored to bond yields.
At today's price, the market is pricing in about 40.0% annual free-cash-flow growth. We model 12.0% — so the price already assumes faster growth than we think is likely.
Assumptions: 12.0% discount rate (CAPM), 12.0% growth for five years fading to 2.5% over the next five, $1.53 EPS, $2.80 annual dividend. Updated weekly.
Fair-value estimates are model output for educational purposes only — not investment advice or a price target.
HRI Dividend Safety Score
Borderline
SmarterDividends' proprietary score, backtested against which dividends were actually cut over 15+ years (0.78 AUC). It blends a validated cut-risk model (growth streak, cut history) with current payout, cash-flow and debt. Higher is safer · not investment advice.
Dividend Growth
Total dividends per share by year
Dividend History
Full HRI dividend history →| Ex-Date | Pay Date | Amount | Type |
|---|---|---|---|
| Sep 2, 2026 | Sep 16, 2026 | $0.7000 | regular |
| May 29, 2026 | Jun 12, 2026 | $0.7000 | regular |
| Feb 18, 2026 | Mar 4, 2026 | $0.7000 | regular |
| Dec 15, 2025 | Dec 26, 2025 | $0.7000 | regular |
| Aug 22, 2025 | Sep 5, 2025 | $0.7000 | regular |
| May 30, 2025 | Jun 13, 2025 | $0.7000 | regular |
| Feb 18, 2025 | Mar 4, 2025 | $0.7000 | regular |
| Dec 16, 2024 | Dec 27, 2024 | $0.6650 | regular |
| Aug 23, 2024 | Sep 6, 2024 | $0.6650 | regular |
| May 31, 2024 | Jun 14, 2024 | $0.6650 | regular |
| Feb 20, 2024 | Mar 7, 2024 | $0.6650 | regular |
| Dec 8, 2023 | Dec 26, 2023 | $0.6330 | regular |
| Aug 17, 2023 | Sep 1, 2023 | $0.6330 | regular |
| May 25, 2023 | Jun 9, 2023 | $0.6330 | regular |
Income Calculator
At $2.80 / yr per share
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