SmarterDividends

BABA vs BBWI: Which Is the Better Dividend Stock?

As of Oct 18, 2026, BABA (Alibaba Group Holding Limited) screens as the stronger dividend stock, winning 4 of 7 head-to-head metrics. BBWI offers the higher yield at 3.97%, BBWI has the higher dividend-safety score, and BABA looks like the better value (its fair-value estimate is 1% below its share price).

Key facts: BABA vs BBWI

Data as of · Source: SmarterDividends data

  • As of Oct 18, 2026, Bath & Body Works, Inc. (BBWI) has the higher forward dividend yield at 3.97%, versus 0.96% for Alibaba Group Holding Limited (BABA).
  • As of Oct 18, 2026, SmarterDividends grades BABA's dividend safety C (58/100) and BBWI's C (65/100).
  • By SmarterDividends' count as of Oct 18, 2026, BABA has raised its dividend for 2 consecutive years and BBWI for 0.
  • As of Oct 18, 2026, BABA pays out 25% of its earnings as dividends and BBWI pays out 21%.
  • As of Oct 18, 2026, BABA's fair-value estimate is 1% below its share price and BBWI's fair-value estimate is 13% below its share price, so BABA looks like the better value of the two on SmarterDividends' blended model.
Cite this page

SmarterDividends, "BABA vs BBWI: Dividend Yield, Safety & Value Compared," updated Oct 18, 2026, https://smarterdividends.com/compare/baba-vs-bbwi

MetricBABABBWI
Forward yield0.96%3.97%
Annual dividend$1.05$0.80
Payout ratio25%21%
Years of growth2 yr0 yr
5-yr dividend growth—-3.8%
5-yr total return-14%-73%
Dividend safety score58 (C)65 (C)
Fair value estimate$107.90$17.56
Upside to fair value-1%-13%
Frequencyannualquarterly
Market cap$271.4B$4.1B
P/E ratio26.45.3

Higher yield

BBWI

3.97%

Safer dividend

BBWI

Grade C

Faster growth

BBWI

-3.8%

Better value

BABA

-1% upside

BABA vs BBWI — FAQ

Is BABA or BBWI a better dividend stock?

On the data, BABA wins more head-to-head categories (4 vs 3). BBWI offers the higher yield (3.97%), while BBWI has the stronger dividend-safety score. The right pick depends on whether you prioritise income, safety or value.

Which has a higher dividend yield, BABA or BBWI?

BBWI has the higher forward dividend yield at 3.97%, versus 0.96% for BABA.

Is BABA or BBWI safer?

BBWI has the higher dividend-safety score (65/100 vs 58/100), reflecting stronger payout coverage and dividend-growth history.

Is BABA or BBWI better value right now?

As of Oct 18, 2026, BABA looks like the better value: its fair-value estimate is 1% below its share price (fairly valued). For BBWI, its fair-value estimate is 13% below its share price.

See more dividend stock comparisons · data refreshes daily · for informational purposes only, not investment advice.