BABA vs BRSL: Which Is the Better Dividend Stock?
As of Oct 27, 2026, BABA (Alibaba Group Holding Limited) screens as the stronger dividend stock, winning 4 of 7 head-to-head metrics. BRSL offers the higher yield at 9.68%, BRSL has the higher dividend-safety score, and BRSL looks like the better value (its fair-value estimate is 131% above its share price).
Key facts: BABA vs BRSL
Data as of · Source: SmarterDividends data
- As of Oct 27, 2026, Brightstar Lottery PLC (BRSL) has the higher forward dividend yield at 9.68%, versus 1.05% for Alibaba Group Holding Limited (BABA).
- As of Oct 27, 2026, SmarterDividends grades BABA's dividend safety C (58/100) and BRSL's C (65/100).
- By SmarterDividends' count as of Oct 27, 2026, BABA has raised its dividend for 2 consecutive years and BRSL for 1.
- As of Oct 27, 2026, BABA pays out 25% of its earnings as dividends and BRSL pays out 90%.
- As of Oct 27, 2026, BABA's fair-value estimate is 35% below its share price and BRSL's fair-value estimate is 131% above its share price, so BRSL looks like the better value of the two on SmarterDividends' blended model.
Cite this page
SmarterDividends, "BABA vs BRSL: Dividend Yield, Safety & Value Compared," updated Oct 27, 2026, https://smarterdividends.com/compare/baba-vs-brsl
| Metric | BABA | BRSL |
|---|---|---|
| Forward yield | 1.05% | 9.68% |
| Annual dividend | $1.05 | $0.92 |
| Payout ratio | 25% | 90% |
| Years of growth | 2 yr | 1 yr |
| 5-yr dividend growth | — | 0.5% |
| 5-yr total return | -22% | -65% |
| Dividend safety score | 58 (C) | 65 (C) |
| Fair value estimate | $65.48 | $21.94 |
| Upside to fair value | -35% | +131% |
| Frequency | annual | quarterly |
| Market cap | $249.4B | $1.7B |
| P/E ratio | 24.3 | 9.7 |
Higher yield
BRSL
9.68%
Safer dividend
BRSL
Grade C
Faster growth
BRSL
0.5%
Better value
BRSL
+131% upside
BABA vs BRSL — FAQ
Is BABA or BRSL a better dividend stock?
On the data, BABA wins more head-to-head categories (4 vs 3). BRSL offers the higher yield (9.68%), while BRSL has the stronger dividend-safety score. The right pick depends on whether you prioritise income, safety or value.
Which has a higher dividend yield, BABA or BRSL?
BRSL has the higher forward dividend yield at 9.68%, versus 1.05% for BABA.
Is BABA or BRSL safer?
BRSL has the higher dividend-safety score (65/100 vs 58/100), reflecting stronger payout coverage and dividend-growth history.
Is BABA or BRSL better value right now?
As of Oct 27, 2026, BRSL looks like the better value: its fair-value estimate is 131% above its share price (undervalued). For BABA, its fair-value estimate is 35% below its share price.
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See more dividend stock comparisons · data refreshes daily · for informational purposes only, not investment advice.