SmarterDividends

BABA vs KSS: Which Is the Better Dividend Stock?

As of September 2026, BABA (Alibaba Group Holding Limited) screens as the stronger dividend stock, winning 5 of 7 head-to-head metrics. KSS offers the higher yield at 2.57%, BABA has the higher dividend-safety score, and BABA trades at the larger discount to fair value (-20%).

MetricBABAKSS
Forward yield0.93%2.57%
Annual dividend$1.05$0.50
Payout ratio24%21%
Years of growth2 yr0 yr
5-yr dividend growth-29.2%
5-yr total return-24%-59%
Dividend safety score58 (C)57 (C)
Fair value estimate$90.59$8.54
Upside to fair value-20%-56%
Frequencyannualquarterly
Market cap$281.5B$2.2B
P/E ratio25.68.3

Higher yield

KSS

2.57%

Safer dividend

BABA

Grade C

Faster growth

KSS

-29.2%

Better value

BABA

-20% upside

BABA vs KSS — FAQ

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