BABA vs TOUR: Which Is the Better Dividend Stock?
As of Oct 27, 2026, BABA (Alibaba Group Holding Limited) screens as the stronger dividend stock, winning 4 of 6 head-to-head metrics. TOUR offers the higher yield at 25.58%, BABA has the higher dividend-safety score, and BABA looks like the better value (its fair-value estimate is 35% below its share price).
Key facts: BABA vs TOUR
Data as of · Source: SmarterDividends data
- As of Oct 27, 2026, Tuniu Corporation (TOUR) has the higher forward dividend yield at 25.58%, versus 1.05% for Alibaba Group Holding Limited (BABA).
- By SmarterDividends' count as of Oct 27, 2026, BABA has raised its dividend for 2 consecutive years and TOUR for 0.
- As of Oct 27, 2026, BABA pays out 25% of its earnings as dividends and TOUR pays out 468%.
- As of Oct 27, 2026, BABA's fair-value estimate is 35% below its share price and TOUR's fair-value estimate is 57% below its share price, so BABA looks like the better value of the two on SmarterDividends' blended model.
Cite this page
SmarterDividends, "BABA vs TOUR: Dividend Yield, Safety & Value Compared," updated Oct 27, 2026, https://smarterdividends.com/compare/baba-vs-tour
| Metric | BABA | TOUR |
|---|---|---|
| Forward yield | 1.05% | 25.58% |
| Annual dividend | $1.05 | $1.20 |
| Payout ratio | 25% | 468% |
| Years of growth | 2 yr | 0 yr |
| 5-yr dividend growth | — | — |
| 5-yr total return | -22% | -48% |
| Dividend safety score | 58 (C) | — |
| Fair value estimate | $65.48 | $2.03 |
| Upside to fair value | -35% | -57% |
| Frequency | annual | annual |
| Market cap | $249.4B | $50.8M |
| P/E ratio | 24.3 | 18.0 |
Higher yield
TOUR
25.58%
Safer dividend
BABA
Grade C
Faster growth
BABA
—
Better value
BABA
-35% upside
BABA vs TOUR — FAQ
Is BABA or TOUR a better dividend stock?
On the data, BABA wins more head-to-head categories (4 vs 2). TOUR offers the higher yield (25.58%), while BABA has the stronger dividend-safety score. The right pick depends on whether you prioritise income, safety or value.
Which has a higher dividend yield, BABA or TOUR?
TOUR has the higher forward dividend yield at 25.58%, versus 1.05% for BABA.
Is BABA or TOUR safer?
Compare each stock's payout ratio, growth streak and cut history on its detail page to judge safety.
Is BABA or TOUR better value right now?
As of Oct 27, 2026, BABA looks like the better value: its fair-value estimate is 35% below its share price (overvalued). For TOUR, its fair-value estimate is 57% below its share price.
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See more dividend stock comparisons · data refreshes daily · for informational purposes only, not investment advice.