SmarterDividends

CHH vs TOYOF: Which Is the Better Dividend Stock?

As of Oct 1, 2026, TOYOF (Toyota Motor Corporation) screens as the stronger dividend stock, winning 5 of 8 head-to-head metrics. TOYOF offers the higher yield at 3.42%, CHH has the higher dividend-safety score, and TOYOF looks like the better value (its fair-value estimate is 86% above its share price).

Key facts: CHH vs TOYOF

Data as of · Source: SmarterDividends data

  • As of Oct 1, 2026, Toyota Motor Corporation (TOYOF) has the higher forward dividend yield at 3.42%, versus 1.10% for Choice Hotels International, Inc. (CHH).
  • As of Oct 1, 2026, SmarterDividends grades CHH's dividend safety A (81/100) and TOYOF's C (54/100).
  • By SmarterDividends' count as of Oct 1, 2026, CHH has raised its dividend for 0 consecutive years and TOYOF for 3.
  • As of Oct 1, 2026, CHH pays out 16% of its earnings as dividends and TOYOF pays out 27%.
  • As of Oct 1, 2026, CHH's fair-value estimate is 27% below its share price and TOYOF's fair-value estimate is 86% above its share price, so TOYOF looks like the better value of the two on SmarterDividends' blended model.
Cite this page

SmarterDividends, "CHH vs TOYOF: Dividend Yield, Safety & Value Compared," updated Oct 1, 2026, https://smarterdividends.com/compare/chh-vs-toyof

MetricCHHTOYOF
Forward yield1.10%3.42%
Annual dividend$1.15$0.64
Payout ratio16%27%
Years of growth0 yr3 yr
5-yr dividend growth5.1%8.4%
5-yr total return-28%9%
Dividend safety score81 (A)54 (C)
Fair value estimate$74.46$35.44
Upside to fair value-27%+86%
Frequencyquarterlysemiannual
Market cap$4.6B$225.1B
P/E ratio14.88.3

Higher yield

TOYOF

3.42%

Safer dividend

CHH

Grade A

Faster growth

TOYOF

8.4%

Better value

TOYOF

+86% upside

CHH vs TOYOF — FAQ

Is CHH or TOYOF a better dividend stock?

On the data, TOYOF wins more head-to-head categories (5 vs 3). TOYOF offers the higher yield (3.42%), while CHH has the stronger dividend-safety score. The right pick depends on whether you prioritise income, safety or value.

Which has a higher dividend yield, CHH or TOYOF?

TOYOF has the higher forward dividend yield at 3.42%, versus 1.10% for CHH.

Is CHH or TOYOF safer?

CHH has the higher dividend-safety score (81/100 vs 54/100), reflecting stronger payout coverage and dividend-growth history.

Is CHH or TOYOF better value right now?

As of Oct 1, 2026, TOYOF looks like the better value: its fair-value estimate is 86% above its share price (undervalued). For CHH, its fair-value estimate is 27% below its share price.

See more dividend stock comparisons · data refreshes daily · for informational purposes only, not investment advice.