DON vs DVY: Yield, Cost and Returns Compared
As of Nov 5, 2026, DVY yields more: 3.28% (dividend yield) against 2.30% for DON. DON is cheaper to own at 0.38% a year vs 0.38%. Over the same 18 years (Dec 2007 to Oct 2026), DON returned 9.5% a year with distributions reinvested, and DVY 8.9%.
DVYiShares Select Dividend ETF3.28%dividend yield| Compared | DON | DVY |
|---|---|---|
| YieldDividend yield | 2.30% | 3.28% |
| Expense ratio | 0.38% | 0.38% |
| Total return, 1 yr | +15.7% | +20.9% |
| Total return, 3 yr (a year) | +15.8% | +20.1% |
| Total return, 5 yr (a year) | +8.3% | +10.5% |
| Total return, 10 yr (a year) | +9.5% | +10.7% |
| Worst drop since Dec 2007 | -50.0% | -51.9% |
| Share price since Dec 2007 | +231% | +152% |
| Pays | Monthly | Quarterly |
| Issuer | WisdomTree | iShares |
| Assets | $4.0B | $23.7B |
| Started | 2006 | 2003 |
| Type | Mid-Cap Value | Mid-Cap Value |
Higher yield
DVY
3.28%
Lower cost
DON
0.38%
Better total return
DON
9.5%/yr
Smaller worst drop
DON
-50.0%
Key facts: DON vs DVY
Data as of · Source: SmarterDividends data
- As of Nov 5, 2026, DON yields 2.30% (dividend yield) and DVY yields 3.28% (dividend yield).
- DON's expense ratio is 0.38% and DVY's is 0.38%: $38 vs $38 a year on $10,000.
- From Dec 2007 to Oct 2026, $10,000 in DON grew to $54,933 (9.5% a year) and $10,000 in DVY to $49,734 (8.9% a year), distributions reinvested.
- Their worst month-end drops over that time: -50.0% for DON and -51.9% for DVY.
- 0 of DON's top ten holdings are also in DVY's top ten.
Cite this page
SmarterDividends, "DON vs DVY: Yield, Cost and Returns Compared," updated Nov 5, 2026, https://smarterdividends.com/compare/don-vs-dvy
$10,000 in each, Dec 2007 to Oct 2026
Distributions reinvested, month-end values, with the S&P 500 for reference.
DON became
$54,933
9.5% a year
DVY became
$49,734
8.9% a year
Year by year
| Year | DON | DVY |
|---|---|---|
| 2025 | +3.4% | +11.6% |
| 2024 | +13.9% | +16.2% |
| 2023 | +13.6% | +1.1% |
| 2022 | −4.7% | +1.8% |
| 2021 | +30.3% | +31.7% |
| 2020 | −5.4% | −4.9% |
| 2019 | +23.3% | +22.6% |
| 2018 | −8.2% | −6.4% |
| 2017 | +14.9% | +14.8% |
| 2016 | +20.4% | +21.6% |
| 2015 | −1.1% | −2.1% |
| 2014 | +15.3% | +14.8% |
| 2013 | +33.2% | +28.9% |
| 2012 | +13.6% | +10.5% |
| 2011 | +5.4% | +11.8% |
| 2010 | +21.7% | +17.8% |
| 2009 | +32.0% | +11.2% |
| 2008 | −32.4% | −32.9% |
Total return each calendar year, distributions reinvested.
Top holdings
No overlap in the top ten.
DON
- BBY Best Buy Co Inc1.6%
- APA APA Corp1.5%
- VTRS Viatris Inc1.5%
- DINO HF Sinclair Corp1.3%
- HAS Hasbro Inc1.3%
- BEN Franklin Templeton Inc1.3%
- PR Permian Resources Corp Class A1.2%
- SWK Stanley Black & Decker Inc1.1%
- AFG American Financial Group Inc1.1%
- SJM JM Smucker Co1.0%
DVY
- PFE Pfizer Inc2.5%
- MO Altria Group Inc2.4%
- HPQ HP Inc2.2%
- PRU Prudential Financial Inc2.1%
- TROW T. Rowe Price Group Inc2.0%
- OKE ONEOK Inc1.8%
- TGT Target Corp1.7%
- VZ Verizon Communications Inc1.7%
- CVX Chevron Corp1.6%
- KMB Kimberly-Clark Corp1.6%
DON vs DVY: questions
Is DON or DVY better?
It depends on the job. DVY pays more today (3.28% vs 2.30%), DON costs less, and DON has the better total return over Dec 2007 to Oct 2026, with DON holding up better in its worst stretch. For income, look at yield and whether the payouts hold up; for growth, total return and drawdowns.
Which pays a higher dividend, DON or DVY?
DVY, at 3.28% against 2.30% for DON as of Nov 5, 2026. On $10,000 that's about $328 vs $230 a year at today's rates.
Which has the better total return?
DON. From Dec 2007 to Oct 2026, it returned 9.5% a year with distributions reinvested, against 8.9% for DVY. $10,000 became $54,933 vs $49,734.
Which is cheaper, DON or DVY?
DON, with a 0.38% expense ratio against 0.38%.
Do DON and DVY hold the same things?
Not at the top: none of their top ten holdings match.
Yields, costs and holdings as each fund reports them (via Yahoo Finance), updated daily; returns from month-end prices with distributions reinvested. DVY leads on 5 of 7 measures above. For information only, not investment advice. Last fund data: Nov 5, 2026.