GOOG vs NXST: Which Is the Better Dividend Stock?
As of July 2026, GOOG (Alphabet Inc.) screens as the stronger dividend stock, winning 4 of 7 head-to-head metrics. NXST offers the higher yield at 4.11%, GOOG has the higher dividend-safety score, and GOOG trades at the larger discount to fair value (+44%).
| Metric | GOOG | NXST |
|---|---|---|
| Forward yield | 0.28% | 4.11% |
| Annual dividend | $0.88 | $7.44 |
| Payout ratio | 4% | 158% |
| Years of growth | 1 yr | 12 yr |
| 5-yr dividend growth | — | 27.1% |
| 5-yr total return | 119% | 22% |
| Dividend safety score | 76 (B) | 74 (B) |
| Fair value estimate | $460.25 | $99.41 |
| Upside to fair value | +44% | -46% |
| Frequency | quarterly | quarterly |
| Market cap | $3.9T | $5.6B |
| P/E ratio | 16.0 | 38.9 |
Higher yield
NXST
4.11%
Safer dividend
GOOG
Grade B
Faster growth
NXST
27.1%
Better value
GOOG
+44% upside
GOOG vs NXST — FAQ
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