GSBC vs MA: Which Is the Better Dividend Stock?
As of Oct 18, 2026, MA (Mastercard Incorporated) screens as the stronger dividend stock, winning 6 of 8 head-to-head metrics. GSBC offers the higher yield at 2.20%, GSBC has the higher dividend-safety score, and MA looks like the better value (its fair-value estimate is 23% below its share price).
Key facts: GSBC vs MA
Data as of · Source: SmarterDividends data
- As of Oct 18, 2026, Great Southern Bancorp, Inc. (GSBC) has the higher forward dividend yield at 2.20%, versus 0.56% for Mastercard Incorporated (MA).
- As of Oct 18, 2026, SmarterDividends grades GSBC's dividend safety A (96/100) and MA's A (89/100).
- By SmarterDividends' count as of Oct 18, 2026, GSBC has raised its dividend for 1 consecutive years and MA for 14.
- As of Oct 18, 2026, GSBC pays out 29% of its earnings as dividends and MA pays out 18%.
- As of Oct 18, 2026, GSBC's fair-value estimate is 53% below its share price and MA's fair-value estimate is 23% below its share price, so MA looks like the better value of the two on SmarterDividends' blended model.
Cite this page
SmarterDividends, "GSBC vs MA: Dividend Yield, Safety & Value Compared," updated Oct 18, 2026, https://smarterdividends.com/compare/gsbc-vs-ma
| Metric | GSBC | MA |
|---|---|---|
| Forward yield | 2.20% | 0.56% |
| Annual dividend | $1.72 | $3.48 |
| Payout ratio | 29% | 18% |
| Years of growth | 1 yr | 14 yr |
| 5-yr dividend growth | 4.1% | 13.7% |
| 5-yr total return | 40% | 96% |
| Dividend safety score | 96 (A) | 89 (A) |
| Fair value estimate | $36.35 | $474.95 |
| Upside to fair value | -53% | -23% |
| Frequency | quarterly | quarterly |
| Market cap | $850.6M | $540.9B |
| P/E ratio | 13.0 | 34.0 |
Higher yield
GSBC
2.20%
Safer dividend
GSBC
Grade A
Faster growth
MA
13.7%
Better value
MA
-23% upside
GSBC vs MA — FAQ
Is GSBC or MA a better dividend stock?
On the data, MA wins more head-to-head categories (6 vs 2). GSBC offers the higher yield (2.20%), while GSBC has the stronger dividend-safety score. The right pick depends on whether you prioritise income, safety or value.
Which has a higher dividend yield, GSBC or MA?
GSBC has the higher forward dividend yield at 2.20%, versus 0.56% for MA.
Is GSBC or MA safer?
GSBC has the higher dividend-safety score (96/100 vs 89/100), reflecting stronger payout coverage and dividend-growth history.
Is GSBC or MA better value right now?
As of Oct 18, 2026, MA looks like the better value: its fair-value estimate is 23% below its share price (overvalued). For GSBC, its fair-value estimate is 53% below its share price.
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See more dividend stock comparisons · data refreshes daily · for informational purposes only, not investment advice.


