SmarterDividends

HRL vs KO: Which Is the Better Dividend Stock?

As of September 2026, KO (The Coca-Cola Company) screens as the stronger dividend stock, winning 5 of 8 head-to-head metrics. HRL offers the higher yield at 5.61%, KO has the higher dividend-safety score, and HRL trades at the larger discount to fair value (+58%).

MetricHRLKO
Forward yield5.61%2.41%
Annual dividend$1.17$2.12
Payout ratio188%62%
Years of growth24 yr55 yr
5-yr dividend growth4.5%4.5%
5-yr total return-50%68%
Dividend safety score71 (B)92 (A)
Fair value estimate$34.02$53.07
Upside to fair value+58%-40%
Frequencyquarterlyquarterly
Market cap$11.3B$379.9B
P/E ratio33.726.4

Higher yield

HRL

5.61%

Safer dividend

KO

Grade A

Faster growth

HRL

4.5%

Better value

HRL

+58% upside

HRL vs KO — FAQ

See more dividend stock comparisons · data refreshes daily · for informational purposes only, not investment advice.