SmarterDividends

KMB vs KO: Which Is the Better Dividend Stock?

As of September 2026, KO (The Coca-Cola Company) screens as the stronger dividend stock, winning 5 of 8 head-to-head metrics. KMB offers the higher yield at 5.20%, KO has the higher dividend-safety score, and KMB trades at the larger discount to fair value (+48%).

MetricKMBKO
Forward yield5.20%2.41%
Annual dividend$5.12$2.12
Payout ratio100%62%
Years of growth40 yr55 yr
5-yr dividend growth3.3%4.5%
5-yr total return-26%68%
Dividend safety score77 (B)92 (A)
Fair value estimate$155.25$53.07
Upside to fair value+48%-40%
Frequencyquarterlyquarterly
Market cap$32.6B$379.9B
P/E ratio19.426.4

Higher yield

KMB

5.20%

Safer dividend

KO

Grade A

Faster growth

KO

4.5%

Better value

KMB

+48% upside

KMB vs KO — FAQ

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