SmarterDividends

BABA vs RUSHA: Which Is the Better Dividend Stock?

As of Oct 18, 2026, RUSHA (Rush Enterprises, Inc.) screens as the stronger dividend stock, winning 6 of 7 head-to-head metrics. RUSHA offers the higher yield at 1.23%, RUSHA has the higher dividend-safety score, and RUSHA looks like the better value (its fair-value estimate is 7% above its share price).

Key facts: BABA vs RUSHA

Data as of · Source: SmarterDividends data

  • As of Oct 18, 2026, Rush Enterprises, Inc. (RUSHA) has the higher forward dividend yield at 1.23%, versus 0.96% for Alibaba Group Holding Limited (BABA).
  • As of Oct 18, 2026, SmarterDividends grades BABA's dividend safety C (58/100) and RUSHA's A (83/100).
  • By SmarterDividends' count as of Oct 18, 2026, BABA has raised its dividend for 2 consecutive years and RUSHA for 7.
  • As of Oct 18, 2026, BABA pays out 25% of its earnings as dividends and RUSHA pays out 23%.
  • As of Oct 18, 2026, BABA's fair-value estimate is 1% below its share price and RUSHA's fair-value estimate is 7% above its share price, so RUSHA looks like the better value of the two on SmarterDividends' blended model.
Cite this page

SmarterDividends, "BABA vs RUSHA: Dividend Yield, Safety & Value Compared," updated Oct 18, 2026, https://smarterdividends.com/compare/baba-vs-rusha

MetricBABARUSHA
Forward yield0.96%1.23%
Annual dividend$1.05$0.56
Payout ratio25%23%
Years of growth2 yr7 yr
5-yr dividend growth—25.6%
5-yr total return-14%100%
Dividend safety score58 (C)83 (A)
Fair value estimate$107.90$48.69
Upside to fair value-1%+7%
Frequencyannualquarterly
Market cap$271.4B$5.3B
P/E ratio26.420.5

Higher yield

RUSHA

1.23%

Safer dividend

RUSHA

Grade A

Faster growth

RUSHA

25.6%

Better value

RUSHA

+7% upside

BABA vs RUSHA — FAQ

Is BABA or RUSHA a better dividend stock?

On the data, RUSHA wins more head-to-head categories (6 vs 1). RUSHA offers the higher yield (1.23%), while RUSHA has the stronger dividend-safety score. The right pick depends on whether you prioritise income, safety or value.

Which has a higher dividend yield, BABA or RUSHA?

RUSHA has the higher forward dividend yield at 1.23%, versus 0.96% for BABA.

Is BABA or RUSHA safer?

RUSHA has the higher dividend-safety score (83/100 vs 58/100), reflecting stronger payout coverage and dividend-growth history.

Is BABA or RUSHA better value right now?

As of Oct 18, 2026, RUSHA looks like the better value: its fair-value estimate is 7% above its share price (fairly valued). For BABA, its fair-value estimate is 1% below its share price.

See more dividend stock comparisons · data refreshes daily · for informational purposes only, not investment advice.