BABA vs VIPS: Which Is the Better Dividend Stock?
As of Oct 27, 2026, VIPS (Vipshop Holdings Limited) screens as the stronger dividend stock, winning 5 of 7 head-to-head metrics. VIPS offers the higher yield at 4.91%, VIPS has the higher dividend-safety score, and VIPS looks like the better value (its fair-value estimate is 41% above its share price).
Key facts: BABA vs VIPS
Data as of · Source: SmarterDividends data
- As of Oct 27, 2026, Vipshop Holdings Limited (VIPS) has the higher forward dividend yield at 4.91%, versus 1.05% for Alibaba Group Holding Limited (BABA).
- As of Oct 27, 2026, SmarterDividends grades BABA's dividend safety C (58/100) and VIPS's B (69/100).
- By SmarterDividends' count as of Oct 27, 2026, BABA has raised its dividend for 2 consecutive years and VIPS for 1.
- As of Oct 27, 2026, BABA pays out 25% of its earnings as dividends and VIPS pays out 21%.
- As of Oct 27, 2026, BABA's fair-value estimate is 35% below its share price and VIPS's fair-value estimate is 41% above its share price, so VIPS looks like the better value of the two on SmarterDividends' blended model.
Cite this page
SmarterDividends, "BABA vs VIPS: Dividend Yield, Safety & Value Compared," updated Oct 27, 2026, https://smarterdividends.com/compare/baba-vs-vips
| Metric | BABA | VIPS |
|---|---|---|
| Forward yield | 1.05% | 4.91% |
| Annual dividend | $1.05 | $0.62 |
| Payout ratio | 25% | 21% |
| Years of growth | 2 yr | 1 yr |
| 5-yr dividend growth | — | — |
| 5-yr total return | -22% | 28% |
| Dividend safety score | 58 (C) | 69 (B) |
| Fair value estimate | $65.48 | $17.79 |
| Upside to fair value | -35% | +41% |
| Frequency | annual | annual |
| Market cap | $249.4B | $6.0B |
| P/E ratio | 24.3 | 4.3 |
Higher yield
VIPS
4.91%
Safer dividend
VIPS
Grade B
Faster growth
BABA
—
Better value
VIPS
+41% upside
BABA vs VIPS — FAQ
Is BABA or VIPS a better dividend stock?
On the data, VIPS wins more head-to-head categories (5 vs 2). VIPS offers the higher yield (4.91%), while VIPS has the stronger dividend-safety score. The right pick depends on whether you prioritise income, safety or value.
Which has a higher dividend yield, BABA or VIPS?
VIPS has the higher forward dividend yield at 4.91%, versus 1.05% for BABA.
Is BABA or VIPS safer?
VIPS has the higher dividend-safety score (69/100 vs 58/100), reflecting stronger payout coverage and dividend-growth history.
Is BABA or VIPS better value right now?
As of Oct 27, 2026, VIPS looks like the better value: its fair-value estimate is 41% above its share price (undervalued). For BABA, its fair-value estimate is 35% below its share price.
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See more dividend stock comparisons · data refreshes daily · for informational purposes only, not investment advice.