TOYOF vs VIPS: Which Is the Better Dividend Stock?
As of September 2026, VIPS (Vipshop Holdings Limited) screens as the stronger dividend stock, winning 4 of 7 head-to-head metrics. VIPS offers the higher yield at 4.76%, VIPS has the higher dividend-safety score, and TOYOF trades at the larger discount to fair value (+89%).
| Metric | TOYOF | VIPS |
|---|---|---|
| Forward yield | 3.28% | 4.76% |
| Annual dividend | $0.64 | $0.62 |
| Payout ratio | 27% | 20% |
| Years of growth | 3 yr | 1 yr |
| 5-yr dividend growth | 8.4% | — |
| 5-yr total return | 7% | 21% |
| Dividend safety score | 54 (C) | 72 (B) |
| Fair value estimate | $36.85 | $18.78 |
| Upside to fair value | +89% | +39% |
| Frequency | semiannual | annual |
| Market cap | $236.2B | $6.2B |
| P/E ratio | 8.9 | 4.2 |
Higher yield
VIPS
4.76%
Safer dividend
VIPS
Grade B
Faster growth
TOYOF
8.4%
Better value
TOYOF
+89% upside
TOYOF vs VIPS — FAQ
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