SmarterDividends

HTH vs MA: Which Is the Better Dividend Stock?

As of Oct 18, 2026, MA (Mastercard Incorporated) screens as the stronger dividend stock, winning 5 of 8 head-to-head metrics. HTH offers the higher yield at 2.17%, MA has the higher dividend-safety score, and HTH looks like the better value (its fair-value estimate is 17% above its share price).

Key facts: HTH vs MA

Data as of · Source: SmarterDividends data

  • As of Oct 18, 2026, Hilltop Holdings Inc. (HTH) has the higher forward dividend yield at 2.17%, versus 0.56% for Mastercard Incorporated (MA).
  • As of Oct 18, 2026, SmarterDividends grades HTH's dividend safety B (73/100) and MA's A (89/100).
  • By SmarterDividends' count as of Oct 18, 2026, HTH has raised its dividend for 8 consecutive years and MA for 14.
  • As of Oct 18, 2026, HTH pays out 28% of its earnings as dividends and MA pays out 18%.
  • As of Oct 18, 2026, HTH's fair-value estimate is 17% above its share price and MA's fair-value estimate is 23% below its share price, so HTH looks like the better value of the two on SmarterDividends' blended model.
Cite this page

SmarterDividends, "HTH vs MA: Dividend Yield, Safety & Value Compared," updated Oct 18, 2026, https://smarterdividends.com/compare/hth-vs-ma

MetricHTHMA
Forward yield2.17%0.56%
Annual dividend$0.80$3.48
Payout ratio28%18%
Years of growth8 yr14 yr
5-yr dividend growth14.9%13.7%
5-yr total return8%96%
Dividend safety score73 (B)89 (A)
Fair value estimate$43.04$474.95
Upside to fair value+17%-23%
Frequencyquarterlyquarterly
Market cap$2.1B$540.9B
P/E ratio13.634.0

Higher yield

HTH

2.17%

Safer dividend

MA

Grade A

Faster growth

HTH

14.9%

Better value

HTH

+17% upside

HTH vs MA — FAQ

Is HTH or MA a better dividend stock?

On the data, MA wins more head-to-head categories (5 vs 3). HTH offers the higher yield (2.17%), while MA has the stronger dividend-safety score. The right pick depends on whether you prioritise income, safety or value.

Which has a higher dividend yield, HTH or MA?

HTH has the higher forward dividend yield at 2.17%, versus 0.56% for MA.

Is HTH or MA safer?

MA has the higher dividend-safety score (89/100 vs 73/100), reflecting stronger payout coverage and dividend-growth history.

Is HTH or MA better value right now?

As of Oct 18, 2026, HTH looks like the better value: its fair-value estimate is 17% above its share price (undervalued). For MA, its fair-value estimate is 23% below its share price.

See more dividend stock comparisons · data refreshes daily · for informational purposes only, not investment advice.