Prudential Financial (PRU) Total Return Calculator
$10,000 since Dec 2007, with and without reinvesting · data through Oct 2026
$10,000 invested in Prudential Financial (PRU) ten years ago, at the end of Oct 2016, was worth $21,693 at the end of Oct 2026 with every dividend reinvested: 8.1% a year, against $41,633 in the S&P 500. Since Dec 2007, $10,000 became $25,135 reinvested (5.0% a year), or $18,946 taking the dividends as cash, $6,430 of it paid out along the way.
PRU became
$25,135
S&P 500: $72,756
Return a year
5.0%
S&P 500: 11.1%
Payouts reinvested
$9,654
bought more shares
Worst drop
-81.7%
S&P 500: -48.2%
$10,000, Dec 2007 to Oct 2026
Payouts reinvested · S&P 500 reinvested
| Year | PRU total return | Paid out | S&P 500 |
|---|---|---|---|
| 2026 (part) | +7.2% | $856 | +11.7% |
| 2025 | +0.2% | $1,124 | +17.7% |
| 2024 | +19.4% | $1,024 | +24.9% |
| 2023 | +10.1% | $922 | +26.2% |
| 2022 | −3.9% | $834 | −18.2% |
| 2021 | +45.3% | $786 | +28.7% |
| 2020 | −11.4% | $677 | +18.3% |
| 2019 | +20.1% | $596 | +31.2% |
| 2018 | −26.5% | $515 | −4.6% |
| 2017 | +13.6% | $428 | +21.7% |
| 2016 | +32.5% | $391 | +12.0% |
| 2015 | −7.4% | $317 | +1.2% |
| 2014 | +0.7% | $283 | +13.5% |
| 2013 | +77.1% | $215 | +32.3% |
| 2012 | +9.9% | $208 | +16.0% |
| 2011 | −12.1% | $177 | +1.9% |
| 2010 | +20.5% | $128 | +15.1% |
| 2009 | +66.8% | $86 | +26.4% |
| 2008 | −66.3% | $87 | −36.8% |
"Paid out" is what your holding received that year. Month-end prices; no costs or taxes.
Key facts: PRU total return
Data as of · Source: SmarterDividends data
- $10,000 invested in Prudential Financial (PRU) at the end of Dec 2007, with dividends reinvested, was worth $25,135 at the end of Oct 2026: 5.0% a year, against $72,756 (11.1% a year) in the S&P 500.
- Over the 10 years to Oct 2026, PRU turned $10,000 into $21,693 with dividends reinvested, 8.1% a year.
- Over the 5 years to Oct 2026, PRU returned 6.2% a year with dividends reinvested (S&P 500: 12.0%).
- Taking PRU's dividends as cash instead of reinvesting them, the same $10,000 ended at $18,946, including $6,430 of cash received; reinvesting added $6,189.
- PRU's best calendar year in that time was 2013 (77.1%) and its worst 2008 (-66.3%), with dividends reinvested.
Cite this page
SmarterDividends, "Prudential Financial (PRU) Total Return Calculator," updated Nov 5, 2026, https://smarterdividends.com/stocks/PRU/total-return
PRU total return questions
If I invested $10,000 in PRU 10 years ago, how much would I have?
About $21,693 at the end of Oct 2026, with every dividend reinvested: 8.1% a year. Taking them as cash, you'd have shares worth $13,734 or so plus the cash you received. The same $10,000 in the S&P 500 became $41,633.
What is PRU's total return since Dec 2007?
151% in total, or 5.0% a year, through Oct 2026 with dividends reinvested. The share price alone rose 25%.
How much of PRU's return came from dividends?
About 76% of its yearly return since Dec 2007. Reinvesting them, rather than taking cash, left you $6,189 better off on a $10,000 start.
What was PRU's worst year?
2008, at -66.3% with dividends reinvested (S&P 500: -36.8%). Its deepest fall from a peak, on month-end values, was -81.7%.
How is total return calculated here?
From month-end prices: the adjusted price counts every dividend reinvested in the month it was paid; the plain price doesn't. The S&P 500 is SPY with its dividends reinvested. No trading costs or taxes.