Prudential Financial, Inc.
PRUFinancial Services · Insurance - Life · Stock · quarterly payer
Forward Yield
4.83%
Annual Dividend
$5.60
Payout Ratio
50%
5-Yr Growth
4.2%
Ex-Date
Aug 25, 2026
Frequency
Quarterly
Key facts about PRU's dividend
Data as of · Source: SmarterDividends data
- As of Oct 18, 2026, Prudential Financial, Inc. (PRU) has a forward dividend yield of 4.83%, based on an annual dividend of $5.60 per share and a share price of $115.91.
- As of Oct 18, 2026, PRU's dividend safety grade from SmarterDividends is A (87 out of 100), which rates the dividend as very safe.
- By SmarterDividends' count, Prudential Financial, Inc. (PRU) has raised its dividend for 12 consecutive years as of Oct 18, 2026.
- PRU has never cut its regular dividend in the payment history SmarterDividends has on record.
- PRU's most recent ex-dividend date was Aug 25, 2026, for a dividend of $1.40 per share.
- As of Oct 18, 2026, PRU pays out 50% of its trailing 12-month earnings as dividends (its payout ratio).
- PRU's dividend has grown at an average rate of 4.2% a year over the past five years.
- As of Oct 18, 2026, SmarterDividends' blended fair-value estimate for PRU is $101.65 per share, 12% below the $115.91 share price, so PRU screens as fairly valued.
- Prudential Financial, Inc. (PRU) pays its dividend quarterly, 4 times a year.
- Prudential Financial, Inc. (PRU) has raised its regular dividend 20 times and cut it 2 times across the 66 payments on record since 2002. Its most recent change was a 3.7% increase to $1.40 per share, going ex-dividend on Feb 17, 2026. The last cut went ex-dividend on Feb 22, 2013.
Cite this page
SmarterDividends, "PRU Dividend: Yield, Safety Grade & Next Ex-Date," updated Oct 18, 2026, https://smarterdividends.com/stocks/PRU
Summary
As of Oct 18, 2026, Prudential Financial, Inc. (PRU) yields 4.83% ($5.60 a year per share), has a dividend safety grade of A (87/100) and has 12 consecutive years of dividend increases on record.
Is PRU a good dividend stock?
YesPrudential Financial, Inc. (PRU) pays a quarterly dividend yielding 4.83% ($5.60/yr), with 12 years of growth and a dividend-safety grade of A. It scores well across payout coverage, growth history and safety — a dependable income holding.
Advantages
- 12 consecutive years of dividend growth
- Never cut its dividend on record
- Comfortable payout ratio (50%)
- Top-tier dividend safety score
Risks
- Single-stock concentration risk — diversify
Key Data
- Dividend Yield
- 4.83%
- Payout Ratio
- 50%
- Annual Dividend
- $5.60
- 5-Yr Avg Growth
- 4.2%
- Ex-Dividend Date
- Aug 25, 2026
- Years of Growth
- 12
- Frequency
- quarterly
- Beta
- 0.84
- Market Cap
- $40.0B
- P/E Ratio
- 10.5
- 5-Yr Total Return
- 13%
- 52-Week Range
- $91.89 – $127.72
- Dividend Safety
- A · 87/100
- Ever Cut?
- No
PRU dividend raises and cuts
Prudential Financial, Inc. (PRU) has raised its regular dividend 20 times and cut it 2 times across the 66 payments on record since 2002. Its most recent change was a 3.7% increase to $1.40 per share, going ex-dividend on Feb 17, 2026. The last cut went ex-dividend on Feb 22, 2013.
| Ex-date | Change | Old → new | Move |
|---|---|---|---|
| Feb 17, 2026 | Raise | $1.35 → $1.40 | +3.7% |
| Feb 18, 2025 | Raise | $1.30 → $1.35 | +3.8% |
| Feb 16, 2024 | Raise | $1.25 → $1.30 | +4.0% |
| Feb 17, 2023 | Raise | $1.20 → $1.25 | +4.2% |
| Feb 14, 2022 | Raise | $1.15 → $1.20 | +4.3% |
| Feb 12, 2021 | Raise | $1.10 → $1.15 | +4.5% |
| Feb 14, 2020 | Raise | $1.00 → $1.10 | +10.0% |
| Feb 19, 2019 | Raise | $0.900 → $1.00 | +11.1% |
| Feb 20, 2018 | Raise | $0.750 → $0.900 | +20.0% |
| Feb 17, 2017 | Raise | $0.700 → $0.750 | +7.1% |
| Nov 20, 2015 | Raise | $0.580 → $0.700 | +20.7% |
| Nov 21, 2014 | Raise | $0.530 → $0.580 | +9.4% |
Show all 22 changes since 2003
| Ex-date | Change | Old → new | Move |
|---|---|---|---|
| Nov 22, 2013 | Raise | $0.400 → $0.530 | +32.5% |
| Feb 22, 2013 | Cut | $1.45 → $0.400 | −72.4% |
| Nov 18, 2011 | Raise | $1.15 → $1.45 | +26.1% |
| Nov 19, 2010 | Raise | $0.700 → $1.15 | +64.3% |
| Nov 20, 2009 | Raise | $0.580 → $0.700 | +20.7% |
| Nov 20, 2008 | Cut | $0.950 → $0.580 | −38.9% |
| Nov 22, 2006 | Raise | $0.780 → $0.950 | +21.8% |
| Nov 18, 2005 | Raise | $0.625 → $0.780 | +24.8% |
| Nov 19, 2004 | Raise | $0.500 → $0.625 | +25.0% |
| Nov 21, 2003 | Raise | $0.400 → $0.500 | +25.0% |
Frequently Asked Questions
Is PRU a good dividend stock?
Yes. Prudential Financial, Inc. (PRU) pays a quarterly dividend yielding 4.83% ($5.60/yr), with 12 years of growth and a dividend-safety grade of A. It scores well across payout coverage, growth history and safety — a dependable income holding.
Is PRU undervalued?
Based on a blend of discounted cash flow, a dividend-discount model and an earnings-multiple estimate, PRU's fair value is about $101.65 versus a $115.91 share price — so it looks fairly valued (-12% vs. fair value).
Is PRU's dividend safe?
PRU has a dividend-safety grade of A (87/100), based on its payout coverage, free-cash-flow, 12-year growth streak, a clean no-cut history, debt and yield-versus-history.
What is PRU's fair value?
Our blended fair-value estimate for PRU is about $101.65 per share, about 12% below the current $115.91 price — combining a discounted cash flow, a dividend-discount model and an earnings multiple.
Is PRU a buy, hold, or sell?
We don't issue formal ratings, but on the data PRU screens as "yes" and fairly valued. Prudential Financial, Inc. (PRU) pays a quarterly dividend yielding 4.83% ($5.60/yr), with 12 years of growth and a dividend-safety grade of A. It scores well across payout coverage, growth history and safety — a dependable income holding. This is research for your own analysis, not investment advice.
Will PRU cut its dividend?
PRU earns a dividend-safety grade of A (87/100), with no dividend cut on record. A higher score means lower cut risk based on payout coverage, cash flow and history — but no score guarantees a dividend.
Does PRU pay a dividend?
Yes. Prudential Financial, Inc. pays a quarterly dividend of about $5.60 per share annually, a forward yield of roughly 4.83%.
What is PRU's dividend yield?
As of Oct 18, 2026, PRU's forward dividend yield is 4.83%, based on a $5.60 annual dividend and a $115.91 share price.
What is PRU's dividend per share?
As of Oct 18, 2026, PRU pays $5.60 per share per year, distributed on a quarterly basis.
What is PRU's dividend payout ratio?
As of Oct 18, 2026, PRU's payout ratio is 50% of trailing 12-month earnings — a comfortable level that leaves room to keep raising the dividend.
How many years has PRU grown its dividend?
As of Oct 18, 2026, PRU has increased its dividend for 12 consecutive years.
When is the next PRU ex-dividend date?
As of Oct 18, 2026, PRU's next ex-dividend date hasn't been announced. The most recent was Aug 25, 2026, for $1.40 per share.
PRU Price — Last 12 Months
Daily close
Price Return
1 Year
+7%
3 Years
+19%
5 Years
+13%
52-Week Range
$91.89 – $127.72
Price change over each period (excludes dividends). Past performance doesn't guarantee future results.
What is PRU worth?
Fairly valuedmedium confidenceOur blended fair-value estimate for Prudential Financial, Inc. is $101.65 per share, versus a market price of $115.91. That implies the stock is roughly fairly priced.
Fair Value
$101.65
Current Price
$115.91
Gap
-12%
Margin of Safety
-14%
How we get there
Dividend discount
Discounts the future dividend stream back to today.
Earnings multiple (Graham)
Graham's earnings-multiple formula, anchored to bond yields.
Assumptions: 8.5% discount rate (CAPM), 1.5% growth for five years fading to 2.5% over the next five, $11.04 EPS, $5.60 annual dividend. Updated weekly.
Fair-value estimates are model output for educational purposes only — not investment advice or a price target.
PRU Dividend Safety Score
Very Safe
SmarterDividends' proprietary score, backtested against which dividends were actually cut over 15+ years (0.78 AUC). It blends a validated cut-risk model (growth streak, cut history) with current payout, cash-flow and debt. Higher is safer · not investment advice.
Dividend Growth
Total dividends per share by year
Dividend History
Full PRU dividend history →| Ex-Date | Pay Date | Amount | Type |
|---|---|---|---|
| Aug 25, 2026 | Sep 10, 2026 | $1.4000 | regular |
| May 26, 2026 | Jun 11, 2026 | $1.4000 | regular |
| Feb 17, 2026 | Mar 12, 2026 | $1.4000 | regular |
| Nov 18, 2025 | Dec 11, 2025 | $1.3500 | regular |
| Aug 19, 2025 | Sep 11, 2025 | $1.3500 | regular |
| May 20, 2025 | Jun 12, 2025 | $1.3500 | regular |
| Feb 18, 2025 | Mar 13, 2025 | $1.3500 | regular |
| Nov 19, 2024 | Dec 12, 2024 | $1.3000 | regular |
| Aug 20, 2024 | Sep 12, 2024 | $1.3000 | regular |
| May 20, 2024 | Jun 13, 2024 | $1.3000 | regular |
| Feb 16, 2024 | Mar 14, 2024 | $1.3000 | regular |
| Nov 20, 2023 | Dec 14, 2023 | $1.2500 | regular |
| Aug 21, 2023 | Sep 14, 2023 | $1.2500 | regular |
| May 22, 2023 | Jun 15, 2023 | $1.2500 | regular |
Income Calculator
At $5.60 / yr per share
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