SmarterDividends

JPM vs PRU: Which Is the Better Dividend Stock?

As of Oct 18, 2026, JPM (JPMorgan Chase & Co.) screens as the stronger dividend stock, winning 6 of 8 head-to-head metrics. PRU offers the higher yield at 4.83%, PRU has the higher dividend-safety score, and JPM looks like the better value (its fair-value estimate is 7% above its share price).

Key facts: JPM vs PRU

Data as of · Source: SmarterDividends data

  • As of Oct 18, 2026, Prudential Financial, Inc. (PRU) has the higher forward dividend yield at 4.83%, versus 1.94% for JPMorgan Chase & Co. (JPM).
  • As of Oct 18, 2026, SmarterDividends grades JPM's dividend safety A (82/100) and PRU's A (87/100).
  • By SmarterDividends' count as of Oct 18, 2026, JPM has raised its dividend for 15 consecutive years and PRU for 12.
  • As of Oct 18, 2026, JPM pays out 26% of its earnings as dividends and PRU pays out 50%.
  • As of Oct 18, 2026, JPM's fair-value estimate is 7% above its share price and PRU's fair-value estimate is 12% below its share price, so JPM looks like the better value of the two on SmarterDividends' blended model.
Cite this page

SmarterDividends, "JPM vs PRU: Dividend Yield, Safety & Value Compared," updated Oct 18, 2026, https://smarterdividends.com/compare/jpm-vs-pru

MetricJPMPRU
Forward yield1.94%4.83%
Annual dividend$6.60$5.60
Payout ratio26%50%
Years of growth15 yr12 yr
5-yr dividend growth9.0%4.2%
5-yr total return114%13%
Dividend safety score82 (A)87 (A)
Fair value estimate$364.60$101.65
Upside to fair value+7%-12%
Frequencyquarterlyquarterly
Market cap$902.2B$40.0B
P/E ratio14.310.5

Higher yield

PRU

4.83%

Safer dividend

PRU

Grade A

Faster growth

JPM

9.0%

Better value

JPM

+7% upside

JPM vs PRU — FAQ

Is JPM or PRU a better dividend stock?

On the data, JPM wins more head-to-head categories (6 vs 2). PRU offers the higher yield (4.83%), while PRU has the stronger dividend-safety score. The right pick depends on whether you prioritise income, safety or value.

Which has a higher dividend yield, JPM or PRU?

PRU has the higher forward dividend yield at 4.83%, versus 1.94% for JPM.

Is JPM or PRU safer?

PRU has the higher dividend-safety score (87/100 vs 82/100), reflecting stronger payout coverage and dividend-growth history.

Is JPM or PRU better value right now?

As of Oct 18, 2026, JPM looks like the better value: its fair-value estimate is 7% above its share price (fairly valued). For PRU, its fair-value estimate is 12% below its share price.

See more dividend stock comparisons · data refreshes daily · for informational purposes only, not investment advice.