PRU vs V: Which Is the Better Dividend Stock?
As of August 2026, V (Visa Inc.) screens as the stronger dividend stock, winning 5 of 8 head-to-head metrics. PRU offers the higher yield at 4.62%, V has the higher dividend-safety score, and PRU trades at the larger discount to fair value (+11%).
| Metric | PRU | V |
|---|---|---|
| Forward yield | 4.62% | 0.72% |
| Annual dividend | $5.60 | $2.68 |
| Payout ratio | 50% | 22% |
| Years of growth | 12 yr | 17 yr |
| 5-yr dividend growth | 4.2% | 14.9% |
| 5-yr total return | 15% | 67% |
| Dividend safety score | 87 (A) | 92 (A) |
| Fair value estimate | $134.19 | $383.86 |
| Upside to fair value | +11% | +3% |
| Frequency | quarterly | quarterly |
| Market cap | $41.8B | $692.7B |
| P/E ratio | 11.0 | 31.6 |
Higher yield
PRU
4.62%
Safer dividend
V
Grade A
Faster growth
V
14.9%
Better value
PRU
+11% upside
PRU vs V — FAQ
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