SmarterDividends

MA vs THFF: Which Is the Better Dividend Stock?

As of Oct 18, 2026, MA (Mastercard Incorporated) screens as the stronger dividend stock, winning 6 of 8 head-to-head metrics. THFF offers the higher yield at 3.02%, MA has the higher dividend-safety score, and THFF looks like the better value (its fair-value estimate is 62% above its share price).

Key facts: MA vs THFF

Data as of · Source: SmarterDividends data

  • As of Oct 18, 2026, First Financial Corporation (THFF) has the higher forward dividend yield at 3.02%, versus 0.56% for Mastercard Incorporated (MA).
  • As of Oct 18, 2026, SmarterDividends grades MA's dividend safety A (89/100) and THFF's C (64/100).
  • By SmarterDividends' count as of Oct 18, 2026, MA has raised its dividend for 14 consecutive years and THFF for 1.
  • As of Oct 18, 2026, MA pays out 18% of its earnings as dividends and THFF pays out 31%.
  • As of Oct 18, 2026, MA's fair-value estimate is 23% below its share price and THFF's fair-value estimate is 62% above its share price, so THFF looks like the better value of the two on SmarterDividends' blended model.
Cite this page

SmarterDividends, "MA vs THFF: Dividend Yield, Safety & Value Compared," updated Oct 18, 2026, https://smarterdividends.com/compare/ma-vs-thff

MetricMATHFF
Forward yield0.56%3.02%
Annual dividend$3.48$2.24
Payout ratio18%31%
Years of growth14 yr1 yr
5-yr dividend growth13.7%-0.4%
5-yr total return96%71%
Dividend safety score89 (A)64 (C)
Fair value estimate$474.95$119.85
Upside to fair value-23%+62%
Frequencyquarterlyquarterly
Market cap$540.9B$881.8M
P/E ratio34.010.4

Higher yield

THFF

3.02%

Safer dividend

MA

Grade A

Faster growth

MA

13.7%

Better value

THFF

+62% upside

MA vs THFF — FAQ

Is MA or THFF a better dividend stock?

On the data, MA wins more head-to-head categories (6 vs 2). THFF offers the higher yield (3.02%), while MA has the stronger dividend-safety score. The right pick depends on whether you prioritise income, safety or value.

Which has a higher dividend yield, MA or THFF?

THFF has the higher forward dividend yield at 3.02%, versus 0.56% for MA.

Is MA or THFF safer?

MA has the higher dividend-safety score (89/100 vs 64/100), reflecting stronger payout coverage and dividend-growth history.

Is MA or THFF better value right now?

As of Oct 18, 2026, THFF looks like the better value: its fair-value estimate is 62% above its share price (undervalued). For MA, its fair-value estimate is 23% below its share price.

See more dividend stock comparisons · data refreshes daily · for informational purposes only, not investment advice.