SmarterDividends

BF-A vs COST: Which Is the Better Dividend Stock?

As of Oct 28, 2026, COST (Costco Wholesale Corporation) screens as the stronger dividend stock, winning 5 of 8 head-to-head metrics. BF-A offers the higher yield at 3.10%, COST has the higher dividend-safety score, and BF-A looks like the better value (its fair-value estimate is 19% above its share price).

Key facts: BF-A vs COST

Data as of · Source: SmarterDividends data

  • As of Oct 28, 2026, Brown-Forman Corporation (BF-A) has the higher forward dividend yield at 3.10%, versus 0.59% for Costco Wholesale Corporation (COST).
  • As of Oct 28, 2026, SmarterDividends grades BF-A's dividend safety A (92/100) and COST's A (97/100).
  • By SmarterDividends' count as of Oct 28, 2026, BF-A has raised its dividend for 38 consecutive years and COST for 21.
  • As of Oct 28, 2026, BF-A pays out 59% of its earnings as dividends and COST pays out 27%.
  • As of Oct 28, 2026, BF-A's fair-value estimate is 19% above its share price and COST's fair-value estimate is 51% below its share price, so BF-A looks like the better value of the two on SmarterDividends' blended model.
Cite this page

SmarterDividends, "BF-A vs COST: Dividend Yield, Safety & Value Compared," updated Oct 28, 2026, https://smarterdividends.com/compare/bf-a-vs-cost

MetricBF-ACOST
Forward yield3.10%0.59%
Annual dividend$0.92$5.88
Payout ratio59%27%
Years of growth38 yr21 yr
5-yr dividend growth5.4%13.0%
5-yr total return-54%86%
Dividend safety score92 (A)97 (A)
Fair value estimate$34.65$489.60
Upside to fair value+19%-51%
Frequencyquarterlyquarterly
Market cap$13.4B$439.6B
P/E ratio18.847.8

Higher yield

BF-A

3.10%

Safer dividend

COST

Grade A

Faster growth

COST

13.0%

Better value

BF-A

+19% upside

BF-A vs COST — FAQ

Is BF-A or COST a better dividend stock?

On the data, COST wins more head-to-head categories (5 vs 3). BF-A offers the higher yield (3.10%), while COST has the stronger dividend-safety score. The right pick depends on whether you prioritise income, safety or value.

Which has a higher dividend yield, BF-A or COST?

BF-A has the higher forward dividend yield at 3.10%, versus 0.59% for COST.

Is BF-A or COST safer?

COST has the higher dividend-safety score (97/100 vs 92/100), reflecting stronger payout coverage and dividend-growth history.

Is BF-A or COST better value right now?

As of Oct 28, 2026, BF-A looks like the better value: its fair-value estimate is 19% above its share price (undervalued). For COST, its fair-value estimate is 51% below its share price.

See more dividend stock comparisons · data refreshes daily · for informational purposes only, not investment advice.