COST vs WVVIP: Which Is the Better Dividend Stock?
As of July 2026, COST (Costco Wholesale Corporation) screens as the stronger dividend stock, winning 5 of 7 head-to-head metrics. WVVIP offers the higher yield at 7.97%, COST has the higher dividend-safety score, and WVVIP trades at the larger discount to fair value (+6%).
| Metric | COST | WVVIP |
|---|---|---|
| Forward yield | 0.62% | 7.97% |
| Annual dividend | $5.88 | $0.22 |
| Payout ratio | 27% | — |
| Years of growth | 21 yr | 0 yr |
| 5-yr dividend growth | 13.0% | 0.0% |
| 5-yr total return | 107% | -61% |
| Dividend safety score | 95 (A) | 78 (B) |
| Fair value estimate | $422.97 | $2.92 |
| Upside to fair value | -55% | +6% |
| Frequency | quarterly | annual |
| Market cap | $415.0B | — |
| P/E ratio | 47.4 | 20.6 |
Higher yield
WVVIP
7.97%
Safer dividend
COST
Grade A
Faster growth
COST
13.0%
Better value
WVVIP
+6% upside
COST vs WVVIP — FAQ
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