SmarterDividends

UFCS vs V: Which Is the Better Dividend Stock?

As of Oct 25, 2026, UFCS and V are closely matched. UFCS offers the higher yield at 1.39%, V has the higher dividend-safety score, and UFCS looks like the better value (its fair-value estimate is 33% above its share price).

Key facts: UFCS vs V

Data as of · Source: SmarterDividends data

  • As of Oct 25, 2026, United Fire Group, Inc. (UFCS) has the higher forward dividend yield at 1.39%, versus 0.66% for Visa Inc. (V).
  • As of Oct 25, 2026, SmarterDividends grades UFCS's dividend safety B (73/100) and V's A (93/100).
  • By SmarterDividends' count as of Oct 25, 2026, UFCS has raised its dividend for 0 consecutive years and V for 17.
  • As of Oct 25, 2026, UFCS pays out 13% of its earnings as dividends and V pays out 22%.
  • As of Oct 25, 2026, UFCS's fair-value estimate is 33% above its share price and V's fair-value estimate is 26% below its share price, so UFCS looks like the better value of the two on SmarterDividends' blended model.
Cite this page

SmarterDividends, "UFCS vs V: Dividend Yield, Safety & Value Compared," updated Oct 25, 2026, https://smarterdividends.com/compare/ufcs-vs-v

MetricUFCSV
Forward yield1.39%0.66%
Annual dividend$0.80$2.68
Payout ratio13%22%
Years of growth0 yr17 yr
5-yr dividend growth-10.9%14.9%
5-yr total return174%111%
Dividend safety score73 (B)93 (A)
Fair value estimate$76.53$302.27
Upside to fair value+33%-26%
Frequencyquarterlyquarterly
Market cap$1.5B$765.8B
P/E ratio10.634.7

Higher yield

UFCS

1.39%

Safer dividend

V

Grade A

Faster growth

V

14.9%

Better value

UFCS

+33% upside

UFCS vs V — FAQ

Is UFCS or V a better dividend stock?

UFCS and V are closely matched. UFCS has the higher yield; V scores better on safety.

Which has a higher dividend yield, UFCS or V?

UFCS has the higher forward dividend yield at 1.39%, versus 0.66% for V.

Is UFCS or V safer?

V has the higher dividend-safety score (93/100 vs 73/100), reflecting stronger payout coverage and dividend-growth history.

Is UFCS or V better value right now?

As of Oct 25, 2026, UFCS looks like the better value: its fair-value estimate is 33% above its share price (undervalued). For V, its fair-value estimate is 26% below its share price.

See more dividend stock comparisons · data refreshes daily · for informational purposes only, not investment advice.